用博弈论的思维浅析数字出版融合发展中的数字版权保护问题

发布时间：2018-03-19 23:28

本文选题：数字出版　切入点：融合发展　出处：《科技与出版》2017年06期 　论文类型：期刊论文

【摘要】：博弈论作为一种先进的优化工具,主要用于研究多个利益相关主体如何进行优化决策的问题。随着我国数字出版行业的深入发展,传统出版在选题策划、编辑加工、图书发行、绩效考核等多个环节与数字出版发生碰撞。对于这种多决策主体融合发展中所遇到的各类问题,博弈论提供了全新的解决方案。文章首先介绍博弈论的基本概念与策略选择,从博弈的前提假设、博弈双方的策略制定、博弈模型的建立、博弈策略分析等方面进行阐述并通过实例分析出版行业融合发展中数字版权保护问题;其次,从博弈均衡求解方法等多个方面初步探讨博弈对策问题。希望对推动博弈论在传统出版与数字出版融合发展中起到积极作用。
[Abstract]:Game theory is an advanced optimization tool, mainly used to study the multiple stakeholders to optimize the decision-making problem. With the further development of China's digital publishing industry, traditional publishing in the subject planning, editing, publishing, performance evaluation of multiple link and digital publishing collide. For this decision the main integration of all kinds of problems encountered in the development, provides a new solution for the game theory. This article first introduces the basic concepts of game theory and strategy from the premise of the game, making the two sides of the game strategy, the establishment of game model, game strategy analysis and other aspects through the example analysis and publishing industry integration and development in the digital copyright protection; secondly, from the aspects of game equilibrium solution discussed game. I hope to promote the game theory in the traditional publishing and The development of digital publishing integration has played a positive role.

【作者单位】：石油工业出版社有限公司;地质出版社;
【分类号】：D923.41;G230.7

【相似文献】