移动互联时代政务新媒体的发展路径

发布时间：2018-03-26 12:12

本文选题：新媒体传播　切入点：互联时代　出处：《传媒》2017年24期

【摘要】：正移动互联网时代语境下,政务传播渠道和方式日益多元化,电子政务也开始向移动化转型,并取得了显著成效。2016年,国务院APP正式上线,成为国务院办公厅新媒体政务传播的重要平台,真正实现了"公众在这头,总理在那头"的愿景诉求,赢得了民众的广泛认可与一致好评。近年来,政务新媒体规模迅速扩大,以"两微一端"为代表的新媒体成为传播主阵地,组织形态也由以往的各
[Abstract]:In the context of the era of mobile Internet, government communication channels and ways are becoming more and more diversified. E-government has also begun to shift to mobile, and has achieved remarkable results. In 2016, the State Council APP was officially launched. It has become an important platform for the spread of new media government affairs in the State Council General Office, and has truly realized the vision of "the public is on this side and the Premier on that end", and has won widespread recognition and unanimous praise from the public. In recent years, the scale of new media in government affairs has expanded rapidly. The new media, represented by "two microends", have become the main position of communication, and the organizational form has also changed from the past.
【作者单位】：河北师范大学马克思主义学院;河北经贸大学法学院;河北经贸大学法学院党委;
【分类号】：D630;G206

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