网络新闻传播对政府公信力的影响研究

发布时间：2018-12-21 07:42

【摘要】：政府公信力高低是社会公众对政府工作情况的评估,是社会成员对政府信赖和认同的体现。互联网络的普及,网络新闻的广泛传播,对我国政府公信力建设既是机遇又是挑战,首先,互联网的普及给广大公众提供了一个参与政治的平台,网络成为了公众与政府交流的桥梁;其次,网络负面新闻的大面积传播在一定程度上放大了政府面临的问题,从而导致了政府公信力的不断弱化。探寻我国政府公信力的建立和完善,拥有非常重要的理论和实际意义。本文通过分析政府公信力和网络新闻的涵义、特点及相关影响因素,得出网络新闻的给政府公信力建设带来不同影响,重点分析在互联网环境中我国政府公信力下降的原因,进而对我国政府公信力的建设和完善提供针对性的建议。提高政府公信力,主要应采取以下的措施:首先,政府要坚持依法行政。一是推进法治社会的建立;二是健全行政监督体制,开展行政问责制;三是建立和健全互联网络的法律体系,依据法律制度保证网络政治发展的合法性和有序性。其次,要转变执政理念,加强对网络参与者及政府工作人员的道德建设,构建和谐的网络环境。最后,进一步建设完善网络平台,加强政府与社会大众之间的政治交流。一是要建立健全政府信息公布制度,使社会大众及时全面了解政府信息,从而消除社会大众对政府的认识偏差;二是要重视网络监督,使其成长为社会监督体系的重要力量;三是完善新闻发言人制度,积极应对危机事件,逐渐改善政府在社会公众心目中的形象,从而使政府公信力在社会大众心目中得到根本改善,提升政府公信力。
[Abstract]:The credibility of the government is the evaluation of the work of the government by the public and the reflection of the trust and approval of the members of the society to the government. The popularization of the Internet and the wide spread of the network news are both opportunities and challenges to the construction of the credibility of our government. First of all, the popularity of the Internet provides a platform for the general public to participate in politics. The network has become the bridge between the public and the government. Secondly, the spread of network negative news to a certain extent magnifies the problems faced by the government, which leads to the weakening of the credibility of the government. It is of great theoretical and practical significance to explore the establishment and perfection of the credibility of our government. By analyzing the meaning, characteristics and related factors of government credibility and network news, this paper draws a conclusion that the network news has different effects on the construction of government credibility, and analyzes the reasons for the decline of government credibility in the Internet environment. And then to our country government credibility construction and the consummation provides the pertinence suggestion. To improve the credibility of the government, the following measures should be taken: first, the government should adhere to the administration by law. One is to promote the establishment of a society ruled by law; the other is to perfect the administrative supervision system and develop administrative accountability system; third, to establish and perfect the legal system of the Internet to guarantee the legality and order of the network political development according to the legal system. Secondly, we should change the ruling concept, strengthen the moral construction of network participants and government staff, and build a harmonious network environment. Finally, we should further improve the network platform and strengthen the political exchanges between the government and the public. First, it is necessary to establish and improve the system of government information publication, so that the public can understand the government information in a timely and comprehensive manner, thus eliminating the deviation of the public's understanding of the government, second, we should attach importance to the network supervision and make it grow into an important force in the social supervision system. Third, improve the press spokesman system, actively deal with the crisis, gradually improve the image of the government in the eyes of the public, so that the credibility of the government in the eyes of the public has been fundamentally improved, enhance the credibility of the government.
【学位授予单位】：河南工业大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：D630

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