我国跨境电商的发展现状及问题研究

发布时间：2018-02-28 12:53

本文关键词： 跨境电商现状问题对策　出处：《东北师范大学》2017年硕士论文　论文类型：学位论文

【摘要】：近几年,国际经济增长速度缓慢,形势复杂多变,欧洲、日本的市场需求疲软,全球经济所面临的不稳定性和不确定性增多,经济下行趋势明显。由于国际贸易条件的变化,中国出口贸易增速有所下降。伴随着“互联网+”经济的兴起,我国迅速崛起的跨境电商开始成为对冲对外贸易增速下滑的贸易新方式。2016年,我国对外贸易总额达到了24.33万亿元,跨境电商交易总额达到6.3万亿元,占对外贸易总额的比例达到了25.89%,其中主导的仍然是出口跨境电商。按照当前的跨境电商的发展速度和规模,2017年我国出口跨境电商交易总额预计达到6.64万亿,跨境电商交易总额预计达到7.4万亿左右。跨境电商对进出口贸易增长的引擎作用不容小觑,同时,跨境电商的发展也会带动国内相关产业的发展,例如物流、计算机行业等,形成一个相互促进,共同发展的良性经济循环。然而,在跨境电商的迅速发展的同时,也面临着一系列问题,信誉缺失、物流滞后等问题阻碍了跨境电商的健康发展。本论文在概述跨境电商理论的基础上,从宏观的规模总量、物流模式、试点城市等几方面认识我国跨境电商当前的发展现状,并从信誉、物流等方面找出当面阻碍跨境电商发展的主要问题,从宏观方面预测跨境电商在增长率、进出口跨境电商的占比、政府政策等方面的发展趋势,在此基础上,从政府和跨境电商企业两个角度对我国跨境电商未来的发展提出合理且可行的建议。
[Abstract]:In recent years, the international economy has been growing slowly, the situation is complex and changeable, the market demand in Europe and Japan is weak, the instability and uncertainty facing the global economy are increasing, and the downward trend of the economy is obvious. Due to the changes in the terms of international trade, China's export trade growth has slowed. With the rise of the "Internet" economy, China's rapidly rising cross-border e-commerce has become a new way to hedge the decline in foreign trade growth. 2016, The total foreign trade volume of China has reached 24.33 tillion yuan, and the total amount of cross-border e-commerce transactions has reached 6.3 tillion yuan. In 2017, the total volume of cross-border e-commerce transactions in China is expected to reach 6.64 tillion according to the current rate and scale of cross-border e-commerce development. The total amount of cross-border e-commerce transactions is expected to reach about 7.4 tillion. The role of cross-border e-commerce in the growth of import and export trade is not to be underestimated. At the same time, the development of cross-border e-commerce will also lead to the development of domestic related industries, such as logistics, computer industry, etc. Forming a virtuous economic cycle of mutual promotion and common development. However, with the rapid development of cross-border e-commerce, it is also facing a series of problems and lack of credibility. Logistics lag has hindered the healthy development of cross-border e-commerce. Based on the overview of cross-border e-commerce theory, this paper has a general understanding of the current development situation of cross-border e-commerce in China from the macro scale, logistics model, pilot cities and other aspects. On the basis of finding out the main problems that hinder the development of cross-border e-commerce from the aspects of reputation and logistics, and predicting the development trend of cross-border e-commerce in terms of growth rate, proportion of cross-border e-commerce imports and exports, government policies, etc., from the macro aspect, This paper puts forward reasonable and feasible suggestions on the future development of cross-border e-commerce in China from the perspectives of government and cross-border e-commerce enterprises.
【学位授予单位】：东北师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F724.6;F752.6

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