福州国家森林公园游憩服务功能优化策略研究

发布时间：2018-01-16 11:16

本文关键词：福州国家森林公园游憩服务功能优化策略研究　出处：《福建师范大学》2012年硕士论文　论文类型：学位论文

【摘要】：近年来,随着我国社会经济的发展、人们所拥有的闲暇时间及可自由支配收入增多,外出游憩需求不断加大。2008年9月29日,福建省4A级旅游风景区——福州国家森林公园正式免费向公众开放,成为备受人们欢迎的地方。因此,如何提升和优化福州国家森林公园的游憩服务功能是一个值得研究的课题。本文首先对游客的游憩行为偏好、游客满意度和森林游憩这三方面进行了国内外文献综述研究,并结合深度访谈法设计出了福州国家森林公园的游客游憩行为偏好及满意度的调查问卷。笔者在福州国家森林公园进行了实地问卷调查,回收有效问卷325份。笔者运用定性与定量相结合的方法分析了问卷所得数据,论证了游客在福州国家森林公园的游憩行为偏好特征和对福州国家森林公园服务要素的满意程度,从中找出了当前福州国家森林公园在提升其游憩服务功能方面存在的问题,从而提出相应的游憩服务功能优化策略。
[Abstract]:In recent years, with the development of social economy in China, the leisure time and disposable income of people have increased, and the demand for recreation is increasing. September 29th 2008. Fujian Province 4A class tourist scenic spot-Fuzhou National Forest Park officially free of charge to the public, has become a popular place. How to improve and optimize the recreational service function of Fuzhou National Forest Park is a subject worth studying. First of all, this paper reviews the domestic and foreign literature on tourists' recreation behavior preference, tourist satisfaction and forest recreation. And combined with in-depth interviews designed the Fuzhou National Forest Park visitors' recreation behavior preference and satisfaction questionnaire. The author conducted a field survey in Fuzhou National Forest Park. A total of 325 valid questionnaires were collected. The author used qualitative and quantitative methods to analyze the data obtained from the questionnaires. The characteristics of tourists' recreational behavior preference in Fuzhou National Forest Park and their satisfaction with the service elements of Fuzhou National Forest Park are demonstrated. The problems in improving the recreational service function of Fuzhou National Forest Park are found out, and the corresponding optimization strategies of recreation service function are put forward.
【学位授予单位】：福建师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F592.7

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