构建“大庐山旅游圈”战略设想

发布时间：2019-03-14 10:42

【摘要】：江西省有着丰富的自然资源和人文资源，在旅游发展方面有着得天独厚的优势，尤以赣北地区旅游资源最为丰富：包括世界文化景观——庐山、世界最大的淡水湖——鄱阳湖、中国最美的乡村——婺源、陶瓷之都——景德镇、红色旅游圈景区——南昌等一系列世界级的旅游资源。江西省“十二五”规划中明确提到：把旅游业作为江西省“十二五”时期支柱产业，，努力提高各旅游景区旅游收入及旅游基础设施建设，赣北地区充分发挥地缘优势及旅游资源集聚优势，打造赣北地区旅游一体化进程，构建赣北旅游拳头产品。本文以旅游圈作为切入点，提出构建赣北地区以庐山为中心的“大庐山旅游圈”的战略设想，旨在全面整合赣北地区优越的旅游资源，使得赣北地区的旅游产业发展具有着更为强大的竞争力，在日益激烈的旅游竞争中占得先机，对江西省旅游产业发展有着极强的借鉴作用。本文第一章首先提到研究内容与方法，国内外对区域旅游合作及旅游圈研究进展，进而提出构建“大庐山旅游圈”的背景和意义。第二章通过对相关理论包括点轴理论、核心边缘理论、产业集群理论的研究，探讨适合赣北地区整合旅游资源，发展“大庐山旅游圈”的动力机制，使得“大庐山旅游圈”的建设有理可依。论文的第三章对“大庐山旅游圈”的基本概况进行了分析，包括九江旅游资源以及赣北其他地区旅游资源以及交通状况、客源市场现状分析，发现赣北地区旅游资源丰富，但旅游收益与旅游资源不成正比关系，进而提出构建“大庐山旅游圈”的战略设想。本文第四章对构建“大庐山旅游圈”可行性进行了分析，主要从旅游产品的互补性、区域旅游发展极不平衡、保护庐山环境、旅游圈与旅游域理论等方面进行了阐述，证明“大庐山旅游圈”的开发是明确并正确的。第五章为“大庐山旅游圈”的构建战略与对策，包括前期构建与后期构建，分两个步骤完成，并完善了景区景点建设、旅游线路组织，并对“大庐山旅游圈”未来客源市场进行了分析与预测。本文第六章为构建“大庐山旅游圈”的具体步骤，主要从政府合作、成立企业、宣传口号等方面进行阐述。最后为论文结论部分，证明“大庐山旅游圈”的构建十分必要。
[Abstract]:Jiangxi Province is rich in natural and human resources, and has unique advantages in the development of tourism, especially in the north of Jiangxi Province, where tourism resources are most abundant: including the world cultural landscape-Lushan Mountain, the world's largest freshwater lake-Poyang Lake, China's most beautiful countryside-Wuyuan, ceramic capital-Jingdezhen, red tourism circle-Nanchang and other world-class tourism resources. In the 12th five-year Plan of Jiangxi Province, it was clearly mentioned that tourism should be regarded as the pillar industry in Jiangxi Province during the Twelfth five-year Plan period, and efforts should be made to improve tourism income and tourism infrastructure construction in various tourist attractions. The northern Jiangxi area makes full use of the geographical advantage and the tourism resources gathering advantage, builds the north Jiangxi area tourism integration process, constructs the north Jiangxi tourism fist product. Taking the tourism circle as the starting point, this paper puts forward the strategic assumption of constructing the "Great Lushan Tourism Circle" with Lushan Mountain as the center in the north of Jiangxi Province, in order to integrate the superior tourism resources in the north of Jiangxi Province in an all-round way. The development of tourism industry in the north of Jiangxi Province has a more powerful competitiveness, which takes the lead in the increasingly fierce tourism competition, and has a very strong reference for the development of tourism industry in Jiangxi Province. The first chapter of this paper first mentioned the research contents and methods, the research progress of regional tourism cooperation and tourism circle at home and abroad, and then put forward the background and significance of constructing "Da Lushan tourism circle". The second chapter discusses the dynamic mechanism of integrating tourism resources and developing "big Lushan tourism circle" by studying the related theories, including point-axis theory, core edge theory and industrial cluster theory, which are suitable for the integration of tourism resources in the north of Jiangxi province. So that the construction of "Da Lushan Tourism Circle" can be justified. The third chapter of the paper analyzes the basic situation of "Da Lu Mountain Tourism Circle", including the tourism resources of Jiujiang River and other areas of North Jiangxi Province, as well as the traffic situation, the analysis of the current situation of tourist market, and finds that the tourism resources of North Jiangxi are rich. However, the tourism income is not proportional to the tourism resources, and then the strategic idea of constructing the "Da Lu Mountain Tourism Circle" is put forward. The fourth chapter of this paper analyzes the feasibility of constructing "Da Lu Mountain Tourism Circle", mainly from the aspects of complementarity of tourism products, unbalanced development of regional tourism, protection of Lushan environment, tourism circle and tourism region theory, and so on. It is proved that the development of "Da Lushan Tourism Circle" is clear and correct. The fifth chapter is the construction strategy and countermeasure of "Da Lu Mountain Tourism Circle", including the early stage construction and the later stage construction, complete in two steps, and perfect the scenic spot construction, the tourism route organization, The paper also analyzes and forecasts the future tourist market of Da Lushan Tourism Circle. The sixth chapter is the concrete steps of constructing "Da Lushan tourism circle", mainly from the government cooperation, the establishment of enterprises, propaganda slogans and so on. Finally, for the conclusion of the paper, it is proved that the construction of "Da Lu Mountain Tourism Circle" is very necessary.
【学位授予单位】：哈尔滨师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F592.7

【相似文献】