电商成为电影院买方势力的原因及影响

发布时间：2018-06-22 23:52

本文选题：交易条件 + 销售价格　；参考：《青年记者》2016年21期

【摘要】：正买方势力指的是买方拥有影响、控制卖方达成交易的价格和交易条件的能力。这种能力将使得成交价格低于卖方正常的销售价格,将获得比其他小的买方更为优惠的交易条件。~①买方势力的形成往往来源于买方经济规模的扩大。电商对于电影院的买方势力,就是电商通过大量的低价电影票汇聚了巨
[Abstract]:The positive buyer's influence refers to the buyer's ability to influence and control the seller's price and terms of the transaction. This ability will make the transaction price lower than the seller's normal selling price, and obtain more favorable trading conditions than other smaller buyers. The formation of buyer's power often comes from the expansion of buyer's economic scale. The power of e-commerce to the buyers of cinemas, that is, e-commerce through a large number of low-priced movie tickets converged huge
【作者单位】：中国人民大学新闻学院;
【分类号】：J943;F724.6

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