北京市文化创意企业总部集聚的区位选择影响因素及对策研究

发布时间：2018-06-29 01:57

本文选题：文化创意企业总部 + 区位选择　；参考：《北京交通大学》2013年硕士论文

【摘要】：近年来,北京市文化创意产业发展迅猛,文化创意产业集聚化发展态势日益凸显,文化创意企业总部规模不断壮大。文化创意企业总部处于文化创意产业链的最高端,创造的附加价值高,经济带动性大,给所在城市带来大量的资金、管理经验和工作岗位。由于文化创意企业总部能够更好的开发和利用文化资源,促使所在城市更多的参与全球文化生产与传播,提升所在城市文化的影响力、控制力和辐射力。因此北京要实现中国特色社会主义先进文化之都及世界影响力的文化中心城市的目标,发展文化创意企业总部成为北京市的必然选择。2013年在北京“两会”期间,北京市文化局副局长吕先富表示,发展文化总部经济将成为北京市2013年的工作目标之一。本文在充分梳理已有研究的基础上,以文化创意产业理论为前提,依靠相关的总部经济理论、产业集聚理论、企业总部区位选择理论等基础理论,总结出文化创意企业总部的区位选择的影响因素。在理论分析的基础上,选取国际大都市伦敦、纽约、东京作为案例,对其文化创意企业总部的区位因素进行分析。通过统计调查与文献研究,对北京文化创意企业总部发展现状进行分析。继而对北京发展文化创意企业总部的区位因素进行系统全面的分析。笔者认为北京市具备发展文化创意企业总部的区位选择的影响因素,并且在区位条件及基础设施、智力资源及创新资源、政策环境及政府服务等方面具有优势。当然还存在一些问题需要解决,主要有高级人才问题、政策支持问题、文化设施问题等,为此提出了培养高级创新人才、完善政府服务体系、制定专项政策、合理规划总部集聚区、打造特色产业集群等对策。目前,文化创意企业总部已经引起了地方政府和学术界的重视,也有学者作为一些研究,学者主要从文化创意企业总部的集聚效应或者战略意义等方面进行研究,却鲜有从影响文化创意企业总部区位选择的影响因素的角度进行研究。本文的创新之处在于较为系统的找出了影响文化创意企业总部区位选择的主要因素,通过实证研究和定性研究,对北京市文化创意企业总部集聚区位选择的影响因素进行系统分析,并提出了相应对策。
[Abstract]:In recent years, the cultural and creative industry in Beijing has developed rapidly, the situation of cultural and creative industry agglomeration has become increasingly prominent, and the scale of the cultural and creative enterprise headquarters has been growing. The headquarter of cultural and creative enterprises is at the top end of the cultural and creative industry chain, which creates high added value and brings a lot of capital, management experience and jobs to the city. As the cultural and creative enterprise headquarters can better develop and utilize cultural resources, promote the city to participate in the global cultural production and dissemination, enhance the cultural influence, control and radiation power of the city. Therefore, in order to realize the goal of the advanced cultural capital of socialism with Chinese characteristics and the cultural center city with world influence, it is an inevitable choice for Beijing to develop its cultural and creative enterprise headquarters. In 2013, during the "two sessions" in Beijing, Lu Xianfu, deputy director of the Beijing Municipal Bureau of Culture, said the development of the cultural headquarters economy would be one of Beijing's goals in 2013. On the basis of fully combing the existing research, this paper based on the cultural and creative industry theory as the premise, relying on the relevant headquarters economic theory, industrial agglomeration theory, corporate headquarters location selection theory and other basic theories. Summarizes the cultural and creative enterprises headquarters location selection factors. On the basis of theoretical analysis, this paper chooses London, New York and Tokyo as examples to analyze the location factors of its cultural and creative enterprise headquarters. Through statistical investigation and literature research, this paper analyzes the present situation of the development of Beijing Cultural and Creative Enterprise headquarters. Then the location factors of Beijing's cultural and creative enterprise headquarters are systematically and comprehensively analyzed. The author thinks that Beijing has the influence factors of location choice for the development of cultural and creative enterprises headquarters, and has advantages in location conditions and infrastructure, intellectual resources and innovation resources, policy environment and government services. Of course, there are still some problems to be solved, such as the problems of senior talents, policy support, cultural facilities and so on. For this reason, it is proposed to train senior innovative talents, perfect the government service system, and formulate special policies. Reasonable planning headquarters agglomeration area, creating characteristic industrial cluster and other countermeasures. At present, the headquarters of cultural and creative enterprises has attracted the attention of local governments and academia. Some scholars, as some researches, mainly focus on the agglomeration effect or strategic significance of the headquarters of cultural and creative enterprises. However, few studies are carried out from the perspective of influencing factors of location selection of cultural and creative enterprises headquarters. The innovation of this paper is to find out the main factors that influence the location choice of cultural and creative enterprises' headquarters, through empirical research and qualitative research. This paper makes a systematic analysis of the factors affecting the location selection of the headquarters of Beijing cultural and creative enterprises, and puts forward the corresponding countermeasures.
【学位授予单位】：北京交通大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F279.27;G124

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