消费品使用习惯对共享经济发展程度的影响

发布时间：2018-03-18 00:12

本文选题：使用习惯　切入点：共享经济　出处：《现代经济探讨》2017年08期 　论文类型：期刊论文

【摘要】：互联网技术的应用降低了个人对个人之间的交易费用,从而促进了共享经济的发展。从消费者视角出发,对消费品的使用习惯不同决定了消费者承受不同程度的交易费用,从而影响不同商品的共享。本文以问卷调研方法调研了511位消费者关于29项生活消费品的使用习惯和共享情况,研究结果表明单次使用时间越长的商品共享程度越高,使用频率和单次使用时长作为"块度"共同作用抑制了共享的发展。该文从消费者的视角证明了消费品的使用习惯是解释共享经济平台发展程度的一个重要原因,也说明了交易费用在共享经济发展中具有重要作用。
[Abstract]:The application of Internet technology reduces the transaction cost between individuals, thus promoting the development of the sharing economy. From the perspective of consumers, the different habits of using consumer goods determine that consumers bear different degrees of transaction costs. In order to affect the sharing of different commodities, this paper investigated 511 consumers' use habits and sharing of 29 items of consumer goods by questionnaire. The results showed that the longer the time of single use, the higher the degree of commodity sharing. The use of frequency and the duration of a single use as "block degrees" inhibit the development of sharing. This paper proves from the perspective of consumers that the usage habits of consumer goods are an important reason for explaining the level of development of the shared economy platform. It also shows that transaction costs play an important role in the development of shared economy.
【作者单位】：中央财经大学经济学院;
【分类号】：F49;F713.55

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