社会主义核心价值观引领企业文化建设探析

发布时间：2018-01-15 03:06

本文关键词：社会主义核心价值观引领企业文化建设探析　出处：《西南石油大学》2017年硕士论文　论文类型：学位论文

【摘要】：随着改革开放的不断深入,经济、金融、文化之间已经水乳交融,成为一个统一的整体,对世界经济影响深远,而其中的文化经济也已经成为时代的标杆。在经济、科技发展迅速的21世纪,各行业之间的竞争空前激烈,传统的企业之间,都是以产品、营销和管理作为竞争的重点,而到了现在,企业之间的竞争已经逐渐变成了文化的竞争,文化竞争才是目前行业之间的根本竞争。随着企业文化建设在全球各国被重视的程度越来越高,企业文化更是成为了发达国家保持活力、动力的主要软实力之一。因此,为了让企业自身能够良性发展,也为了企业文化能够跟随着中国先进文化的方向前进,营造一种积极向上的企业文化是很有必要的。新时期,企业的核心竞争力和凝聚力必须要通过优秀的企业文化作为粘合剂来将二者整合。企业文化是促进企业快速发展的一剂加速剂,就目前的情况来说,中国企业的企业文化建设还处于初级阶段,是一片有待被深度开发的大陆。有目的性、计划性、指向性的确定的企业核心价值观就是企业的企业文化建设,通过开展相关工作以及采取相应的措施来使企业文化建设能够培育出企业精神和树立企业规范。而通过各种文化活动的开展,让员工的积极性最大程度的表现出来,员工的综合素质也会得以最大化的提升。社会主义核心价值观,是社会成员一体认可的价值评判标准和行为规范,是企业文化建设的根本遵循。近年来,随着社会主义核心价值观受到越来越多的重视,国内开始关注到社会主义核心价值观与企业文化建设的关系,许多学者对社会主义核心价值观在企业文化建设中的地位、作用、意义进行了深入分析和研究,并提出诸多研究成果。用社会主义核心价值观来引领企业文化建设是符合我国国情的,也是我国企业提高行业竞争力、促进时代进步的基础。
[Abstract]:With the deepening of reform and opening up, the economy, finance and culture have become a unified whole, which has far-reaching impact on the world economy. And the cultural economy has also become the benchmark of the times. In 21th century, when the economy and science and technology developed rapidly, the competition between the industries is unprecedented fierce, and the traditional enterprises are all based on products. Marketing and management as the focus of competition, and now, the competition between enterprises has gradually become cultural competition. Cultural competition is the fundamental competition among industries at present. With the construction of corporate culture is paid more and more attention in the world, corporate culture has become the vitality of developed countries. Therefore, in order to enable the enterprise itself to develop well, but also for the enterprise culture to follow the direction of China's advanced culture forward. It is necessary to create a positive corporate culture. The core competitiveness and cohesion of an enterprise must be integrated by excellent corporate culture as a binder. Corporate culture is an accelerator to promote the rapid development of enterprises, as far as the current situation is concerned. The enterprise culture construction of Chinese enterprises is still in the primary stage, and it is a continent to be developed deeply. The core values of enterprise culture are the enterprise culture construction, which has the purpose, the plan and the direction. Through the development of relevant work and relevant measures to make the enterprise culture construction can cultivate the spirit of enterprise and set up business norms, and through the development of various cultural activities. Let the employee's enthusiasm show to the greatest extent, the staff's comprehensive quality will also be maximized. Socialist core values, is the social members recognized as one of the value evaluation standards and norms of conduct. In recent years, with more and more attention paid to the core values of socialism, the relationship between the core values of socialism and the construction of corporate culture began to be concerned in China. Many scholars have deeply analyzed and studied the status, function and significance of socialist core values in the construction of enterprise culture. It is in line with the national conditions of our country to lead the construction of enterprise culture with socialist core values, and it is also the foundation for our enterprises to improve the competitiveness of the industry and promote the progress of the times.
【学位授予单位】：西南石油大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：D64;F270

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