网络社区中的文化参与和文化控制——以豆瓣电影社区评分为例

发布时间：2018-05-12 00:32

  本文选题：豆瓣电影评分 + 文化参与　； 参考：《新闻爱好者》2017年01期

【摘要】：随着近些年来国内电影市场的繁荣,人们对于电影作为日常生活的休闲需求激增,使得网络电影社区成为媒体新的关注点,而其中的电影评分也成为网友评价影片质量高低和认可程度的重要标准。豆瓣电影社区中受众对电影进行评论,以及在这种行为影响下进行文本生产、内容分享的文化参与。除此之外,豆瓣电影社区中还存在着营销手段、影评人的意见以及社区中独有的文化氛围影响下的文化控制过程。
[Abstract]:With the prosperity of the domestic film market in recent years, people's leisure demand for film as daily life has increased dramatically, making the online film community become a new focus of media attention. And the film score has also become an important standard for netizens to evaluate the film quality and the degree of recognition. The audience in the Douban film community comments on the film as well as cultural participation in text production and content sharing under the influence of this behavior. In addition, there are marketing methods, the opinions of film critics and the cultural control process under the influence of unique cultural atmosphere in the community.
【作者单位】： 河南牧业经济学院;
【分类号】：G206;J943
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本文编号：1876346