北京圈文化创意产业分布及集群式发展研究

发布时间：2018-06-12 03:34

本文选题：北京圈 + 文化创意产业　；参考：《北京工商大学》2010年硕士论文

【摘要】：进入21世纪以来,文化创意产业迅速成为许多发达国家和重要城市的第一大产业,并且呈现集群式发展态势,深刻影响着产业结构优化升级和国际分工。加快文化创意产业的发展,也成为我国进一步发展的必然选择。国内外研究表明,文化创意产业是以创作、创造、创新为根本手段,以文化内容和创意成果为核心价值,以知识产权实现或消费为交易特征,为社会公众提供文化体验的具有内在联系新兴行业,其集群式发展是企业为追求外部规模经济及知识增加及技术信息传播的结果,他们对区域竞争力的贡献主要取决于生产要素、需求条件、相关支撑产业、市场竞争与企业战略等四个要素。典型的文化创意产业集群由“核心产业”、“外围产业”及“边缘产业”共同构成,通过集群可以增强单个企业竞争力、形成良好投融资环境、降低交易成本、激励创新,形成区域竞争力。根据区位和内在经济联系,“北京圈”由北京、天津和河北八市构成。大量资料显示,北京圈10城市文化创意产业发展迅速、分布比较密集,但与形成区域竞争力的要求相差甚远,存在一系列问题,如:文化创意产业趋同、缺乏特色定位,文化企业规模小、文化体制不顺、市场化程度低、科技含量不足、缺乏文化品牌、发展无序、产业链不完整等。针对这些问题,本文主张通过发展文化创意产业集群来整合区域文化资源,利用集群的规模经济、范围经济等优势,形成文化创意产业区域竞争力。运用波特“四要素”模型分析表明,北京圈发展文化创意产业的生产要素、需求条件、相关支撑产业发展良好,但企业的战略、竞争程度受制于体制、行政区划限制严重,制约集群形成。国外经验表明,文化创意产业集群的形成有多种途径:依托实体文化资源、设施形成集群,依托文化活动形成集群,依托文化产业市场形成集群,通过个体工作室及依托地产发展项目形成集群等。区位商分析证明,“北京圈”发展文化创意产业集群应当以北京市为区域文化中心,呈集散式发展取向。塑造核心产业,带动外围产业,延长产业链,形成具有强大竞争力的文化创意产业集群,通过中心辐射外围的模式,逐步形成影视、动漫、软件、旅游、出版发行等文化创意产业集群,并且在区域之间形成相互依存的分工与合作关系,使区域文化创意产业协调有序发展。为此,需要通过加大政府扶持,塑造现代文化创意企业、品牌,拓宽融资渠道、培育中介服务、培育复合型人才、完善集群协会管理等政策措施,促进北京圈文化创意产业集群的顺利发展和区域竞争力的提升。
[Abstract]:Since the beginning of the 21st century, cultural and creative industries have rapidly become the first industry in many developed countries and important cities, and have shown a cluster development trend, which has deeply affected the optimization and upgrading of industrial structure and the international division of labor. Speeding up the development of cultural and creative industries has also become an inevitable choice for further development in our country. Domestic and foreign studies have shown that cultural and creative industries take creation, creation and innovation as the fundamental means, and take the cultural content and creative achievements as the core value. With intellectual property realization or consumption as the transaction characteristic and providing the cultural experience for the public, the cluster development of the new industry is the result of the enterprises pursuing the external economies of scale and the increase of knowledge and the dissemination of technical information. Their contribution to regional competitiveness mainly depends on the factors of production, demand conditions, related supporting industries, market competition and enterprise strategy. The typical cultural and creative industry cluster is composed of "core industry", "peripheral industry" and "edge industry". It can enhance the competitiveness of individual enterprises, form a good investment and financing environment, reduce transaction costs and stimulate innovation. To form regional competitiveness. The Beijing Circle consists of eight cities of Beijing, Tianjin and Hebei. A large number of data show that the cultural and creative industries in the 10 cities of Beijing Circle develop rapidly and are densely distributed, but they are far from the requirements of forming regional competitiveness, and there are a series of problems, such as the convergence of cultural and creative industries and the lack of characteristic positioning. The scale of cultural enterprises is small, the cultural system is not smooth, the degree of marketization is low, the science and technology content is insufficient, the lack of cultural brand, the development disorder, the industrial chain is incomplete and so on. In view of these problems, this paper advocates the integration of regional cultural resources through the development of cultural and creative industry clusters, and makes use of the advantages of economies of scale and scope economy of clusters to form the regional competitiveness of cultural and creative industries. The analysis of Porter's "four elements" model shows that the factors of production, the demand conditions and the related supporting industries in the Beijing Circle develop well, but the strategy and competition degree of the enterprises are restricted by the system, and the administrative divisions are severely restricted. Foreign experience shows that there are many ways to form the cultural and creative industry cluster: relying on the physical cultural resources, facilities to form the cluster, relying on cultural activities to form the cluster, relying on the cultural industry market to form the cluster. Through the individual studio and rely on real estate development projects to form a cluster. The analysis of location quotient proves that the development of cultural and creative industry cluster in Beijing Circle should take Beijing as the regional cultural center and take the development orientation of centralization and distribution. Shape the core industries, promote the peripheral industries, extend the industrial chain, form a strong competitive cultural and creative industrial cluster, and gradually form films, animation, software, tourism through the central radiation of the peripheral mode, The cluster of cultural and creative industries, such as publishing and distribution, and the formation of interdependent division of labor and cooperation among regions, make the regional cultural and creative industries develop in a coordinated and orderly manner. Therefore, it is necessary to shape modern cultural and creative enterprises by increasing government support. Brand, broaden financing channel, cultivate intermediary service, cultivate compound talents, perfect cluster association management and other policy measures, promote the smooth development of Beijing circle cultural and creative industry cluster and the promotion of regional competitiveness.
【学位授予单位】：北京工商大学
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：F719;F279.2

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