婴儿玩具设计研究

发布时间：2018-09-17 09:24

【摘要】：随着婴儿潮的到来,婴儿的生活用品、及休闲娱乐用品需求随之增长。婴儿玩具是婴童产业中的一个部分,对锻炼婴儿的动作发展,情绪的培养,及促进婴儿的身心健康发展都有着重要的作用。但由于目前国内的婴儿玩具市场存在诸多问题,及国内老一代人对玩具传统观念的消极认识,在一定程度上阻碍了婴儿玩具产业在国内市场的开拓。进口婴儿玩具占领国内高端婴儿玩具市场,国产玩具退在了婴儿玩具市场的边缘地带。本论文通过对婴儿的身心发展特点进行详细分析,为设计出更好的婴儿玩具提供科学理论依据；对婴儿玩具市场的阐述,分析了婴儿玩具市场的前景；通过对国内外知名婴儿玩具品牌的比较分析,总结了两者间的差距与异同点。在论文的第三章中,通过对婴儿玩具设计的基本要素分析,如色彩要素、材质要素等,以及传统玩具文化和国内动漫产业文化对婴儿玩具设计的影响,为婴儿玩具的创新设计提供参考意见。由于婴儿不具备自我保护的能力,所以在第四章节中重点阐述了安全意识在婴儿玩具设计中的重要性,及为如何更好的提高玩具产品的安全性提出看法。环保、低碳也是社会发展进程中越来越关注的重要话题,一个可持续发展的产业必须符合大自然的基本规律,必须与人类社会的发展保持一致的步调,必须具备企业社会责任感,在婴儿玩具设计中应该将这些观点及理念融合在玩具产品中。本文结合现实中的实际情况,采用了多门学科相交叉的研究方法,把婴儿心理学、色彩心理学、材料学,及产品设计等相关理论结合起来,通过实地考察,与案例研究,综合运用了分析、归纳等研究方法,对婴儿玩具设计进行了合理、创新的研究。希望此次对婴儿玩具所进行的探索性的研究在完善婴儿玩具设计,提升我国婴儿玩具品牌的竞争力,及促进我国婴儿玩具市场的发展提供一定的理论指导。同时,对家长在婴儿玩具选择等方面也有一定的理论指导意义。
[Abstract]:With the arrival of baby boomers, the demand for baby necessities and recreational goods has increased. Baby toy is a part of infant industry. It plays an important role in the development of infant's movement, emotion, and the development of infant's physical and mental health. However, there are many problems in the domestic infant toy market and the negative understanding of the traditional concept of toys of the older generation in China, which to some extent hinders the development of the infant toy industry in the domestic market. Imported baby toys occupy the domestic high-end baby toy market, domestic toys have retreated to the edge of the baby toy market. Through the detailed analysis of the characteristics of infant's physical and mental development, this paper provides a scientific theoretical basis for designing a better baby toy, expounds the infant toy market, and analyzes the prospect of the infant toy market. Through the comparative analysis of famous infant toy brands at home and abroad, the differences and similarities between the two are summarized. In the third chapter, through the analysis of the basic elements of the baby toy design, such as color elements, material elements, as well as the impact of traditional toy culture and domestic animation industry culture on the baby toy design. To provide reference for the innovative design of baby toys. Because infants do not have the ability to protect themselves, the fourth chapter focuses on the importance of safety awareness in the design of toys, and how to improve the safety of toy products. Environmental protection, low carbon is also an important topic of increasing concern in the process of social development. A sustainable development industry must conform to the basic laws of nature and must keep pace with the development of human society. Must have a sense of corporate social responsibility, in the design of baby toys should be integrated into these ideas and ideas in toy products. Combined with the actual situation in reality, this paper adopts a multi-disciplinary intersecting research method, combines the related theories of infant psychology, color psychology, materials science, and product design, and through field investigation, and case study. The rational and innovative research on the design of baby toys is carried out by using the methods of analysis and induction. It is hoped that this exploratory study on infant toys will provide some theoretical guidance for improving the design of infant toys, enhancing the competitiveness of infant toy brands in China, and promoting the development of the infant toy market in China. At the same time, parents in the choice of baby toys and other aspects also have certain theoretical significance.
【学位授予单位】：南京师范大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：TS958.02

【共引文献】