中国数字漫画创意设计研究

发布时间：2018-02-15 02:14

本文关键词： 数字漫画创意设计漫画创意　出处：《吉林大学》2015年硕士论文　论文类型：学位论文

【摘要】：科技改变生活，在科学技术日新月异的发展中，数字艺术应运而生，计算机互联网的普及，让数字艺术得到飞速的发展。漫画是从绘画衍生而来的一种艺术形式，是当今文化创意产业的重要商品之一。随着数字艺术的盛行，漫画也从传统漫画演变成数字漫画。数字漫画并不是一种新的漫画形式，而是对于传统漫画的拓展，因此，数字漫画不但具有传统漫画的艺术特点，也拥有其独特的艺术魅力。数字化时代，人们的阅读方式发生了巨大的变化，纸质阅读与数字阅读并存。智能移动终端的普及，让人们可以充分的利用碎片时间进行阅读。数字漫画作为创意产业重要的商品之一，在数字化的大环境下，，需要适应这种新的阅读方式。传统漫画一直拥有良好的市场地位，并且有其独特的艺术魅力，数字漫画应该借鉴传统漫画的优点，发挥其数字化创作的优势，在新的市场环境中更快更好的发展，抓住数字技术带来的发展机遇。如何创作出适应市场环境的漫画作品，如何增强数字漫画的衍生价值成为应该重点关注的问题。更有趣，更新鲜，更易于传播，是数字漫画应该遵循的原则，因此数字漫画的创作对于创意的需求，是十分迫切的，如何突破传统的创作方法、方式，让更多的创意融入到数字漫画当中，让数字漫画成为有竞争力的作品，是本文所有探索研究的课题。本文通过对中国传统漫画特点的归纳总结，比较传统漫画与数字漫画区别及联系，结合中国数字漫画的现状，从风格、视觉表达、作品趣味性和亲和力、角色的可识别性及题材内容几方面入手，讨论如何运用新鲜的想法和创意，以及数字技术带来的新的创作手法，让数字漫画作品变得更有趣味，更具有竞争优势。结合优秀的数字漫画作品应用实例，分析探讨数字技术给漫画创作带来的优势，创意设计对于数字漫画创作、发展的有利作用，促进中国数字漫画成为更适应市场需求的漫画形式，为创意产业提供良好的延展基础，成为中国创意产业的中坚力量。
[Abstract]:Science and technology change life, in the rapid development of science and technology, digital art came into being, the popularity of the computer Internet, so that the rapid development of digital art. Cartoon is a form of art derived from painting. With the popularity of digital art, comics have evolved from traditional comics to digital comics. Digital comics are not a new form of comics, but an extension of traditional comics. Digital comics not only has the artistic characteristics of traditional comics, but also has its unique artistic charm. In the digital age, people's reading style has changed greatly, paper reading and digital reading coexist. Digital comics, as one of the most important commodities in the creative industry, need to adapt to this new way of reading in a digital environment. Traditional comics have always had a good market position. And with its unique artistic charm, digital comics should draw lessons from the advantages of traditional comics, give play to their advantages of digital creation, and develop faster and better in the new market environment. How to create comics that adapt to the market environment, how to enhance the derivative value of digital comics become the focus of attention. More interesting, fresher, easier to disseminate, Digital comics should follow the principle that digital comics should follow. Therefore, the creative needs of digital comics are very urgent. How to break through the traditional creative methods and ways so that more creative ideas can be integrated into digital comics? Making digital comics a competitive work is the subject of all exploration and research in this paper. This paper summarizes the characteristics of Chinese traditional comics, compares the differences and connections between traditional comics and digital comics, and combines the present situation of Chinese digital comics, from the aspects of style, visual expression, interest and affinity. Starting with the identifiability of the characters and the content of the subject matter, we discuss how to use new ideas and ideas, as well as the new creative techniques brought about by digital technology, to make digital comic books more interesting. It has more competitive advantage. Combining with the application examples of excellent digital comics, this paper analyzes and discusses the advantages that digital technology brings to comic creation, and the beneficial effect of creative design on the creation and development of digital comics. To promote China's digital comics to become more responsive to the needs of the market comic form, for the creative industry to provide a good extension of the foundation, become the backbone of China's creative industry.
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：J218.2

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