德古拉之爱—个性婚纱摄影设计

发布时间：2018-03-25 03:12

本文选题：吸血鬼　切入点：个性婚纱摄影　出处：《浙江理工大学》2017年硕士论文

【摘要】：本次毕业设计的题目是《“德古拉之爱” ——个性婚纱摄影设计》,“德古拉”是流传千年的吸血鬼,其贵族的气质、帅气的外表、不死的魔力、忠贞的爱情已然成为当代流行文化中新兴的爱情偶像。当代流行文化追随族群“吸血鬼迷”期望拥有“德古拉”风范的婚纱照,但找不到能为其服务的婚纱摄影机构,希望笔者能为其提供服务,因此本设计以吸血鬼为主题风格的新型婚纱摄影作品。通过本项目的研究,深入解读当代吸血鬼文化的核心观念和形象特征,完成爱情偶像的塑造,破解供需断裂原因,为婚纱公司探索个性化服务的新模式,为小众流行文化的产业化提供借鉴。第一部分需求调研报告。根据本选题设计以吸血鬼主题表现个性婚纱摄影的要求。首先笔者针对“吸血鬼迷”这一目标群体进行调研,通过访谈、行业调研、网络信息搜集等方式,重点对目标人群生活理念和行为进行研究。调查显示“吸血鬼迷”对吸血鬼风格婚纱照的需求旺盛,但是目前的杭州没有婚纱摄影机构为他们提供服务。其次笔者将对杭州现有的婚纱市场的运行模式进行调研,主要查找现有市场出现这样供需垄断的主要原因是出于对画面场景表现的顾虑及对成本和收益比的考虑,笔者针对现有问题为吸血鬼婚纱照提出四种可行性方案。第二部分文献研究报告。根据本设计“德古拉之爱”的主题,塑造“德古拉”风范精神和形象的需要。笔者通过对圣经、小说、学术论文、电影、网络等吸血鬼相关信息的大量查阅分析,首先对吸血鬼的历史文化进行梳理,研究其文化起源和发展。其次,翻阅早期至当今的经典吸血鬼小说和影视作品,以“德古拉”为主线,对比前后吸血鬼形象的区别及转变。最后归纳出“德古拉”作为新爱情偶像的特征是拥有“超凡的能力,崇高的人性,帅气的外表,忠贞的爱情”,为本次“德古拉”风范为创意设计提供了理论支持。第三部分设计过程实践报告。根据“吸血鬼迷”婚恋主体人群的市场需求和定位,以当代吸血鬼文化为指导的新型婚纱摄影,提出“德古拉之爱”主题,作品策划以“德古拉”为主角的爱情故事,以“相识、相知、相爱、生活”的故事情节展开拍摄,塑造出新爱情偶像“德古拉之爱”,且作品(八幅)达到“吸血鬼迷”的个性婚纱要求。创作过程中分别探索各种解决成本和方案的成效,完成作品模版及执行解决方案,供婚纱摄影机构学习参考。第四部分总结报告。为满足“吸血鬼迷”对“德古拉”风范的婚纱照有强烈需求,解决需求断裂问题。以现代吸血鬼的文化为理论指导进行尝试性拍摄。本次设计的创新点在于突出表现“德古拉”新爱情偶像标准:“超凡的能力,崇高的人性,帅气的外表,忠贞的爱情”。以符合婚纱摄影的表现形式,以一种创造性的方式给予个性婚纱摄影行业一定的启发,走出现有困境。
[Abstract]:The title of this graduation project is "Dracula's Love"-Personality Wedding Photographic Design. "Dracula" is a millennia old vampire whose aristocratic temperament, handsome appearance, undead magic, Loyal love has become a rising love icon in contemporary pop culture, which is following the group "vampire fans" and expects to have "Dracula" wedding photos, but can't find a wedding photo agency that can serve them. I hope the author can provide services for it, so this design is a new type of vampire themed wedding photography. Through the research of this project, we can deeply understand the core concepts and image characteristics of contemporary vampire culture, and complete the creation of love idol. To crack the reasons for the breakage of supply and demand, and to explore a new model of personalized service for wedding dress companies. To provide a reference for the industrialization of minority pop culture. The first part of the needs of the report. According to the design of this topic to express the subject of personality wedding photography requirements. First, the author aimed at the "vampire fans" this target group of research, Through interviews, industry research and online information collection, the study focuses on the life concept and behavior of the target population. The survey shows that "vampire fans" have a strong demand for vampire style wedding photos. However, there are no wedding photography agencies in Hangzhou to provide services for them. Secondly, the author will investigate the operation mode of the wedding dress market in Hangzhou. The main reason for mainly looking for such a monopoly of supply and demand in the existing market is due to the concern about the performance of the picture scene and the consideration of the ratio of costs to benefits. The author puts forward four feasible schemes for vampire wedding photos. The second part of the literature research report. According to this design of "Dracula's love" theme, In order to create the spirit and image of Dracula, the author first combs the history and culture of vampires by consulting and analyzing a great deal of information about vampires, such as the Bible, novels, academic papers, movies, networks and so on. The origin and development of its culture. Secondly, through the early to the present classic vampire novels and film works, with "Dracula" as the main line, Finally, the characteristics of Dracula as a new love idol are "extraordinary ability, lofty human nature, handsome appearance." Faithful love "provides theoretical support for creative design in Dracula style. The third part of the design process practice report." according to the "vampire fans" of the main body of the market demand and positioning, Guided by the contemporary vampire culture, the novel wedding photography puts forward the theme of "Dracula's Love," the work plans to "Dracula" as the main character of the love story, with "acquaintance, know each other, love, life" plot shooting. Create a new love idol "Dracula's Love", and the works (eight) meet the requirements of "Vampire fans" personality wedding dress. In the process of creation, explore the effectiveness of various solutions to the cost and solution, complete the work template and implement the solution. Part IV Summary report. In order to meet the "vampire fans" on the "Dracula" style of wedding photos there is a strong demand, Solve the problem of demand break. Take modern vampire culture as the theoretical guidance to try to shoot. The innovation of this design is to highlight the "Dracula" new love idol standards: "extraordinary ability, lofty human nature, handsome appearance," Loyal love ". In line with the expression of wedding photography, in a creative way to give personality wedding photography industry certain inspiration, out of the existing predicament."
【学位授予单位】：浙江理工大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：J413

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