中小装饰企业创业、发展研究

发布时间：2019-03-21 09:20

【摘要】： 随着中国经济的快速发展,人民的生活水平显著提高,中小装饰企业也如雨后春笋般迅速涌现。可惜他们长命的不多,做大的更少。虽然如此,可它们前仆后继,支撑着家装和中小公装大半个市场。同时,由于进出门槛都低,又为寒门子弟创业提供了很好的机会。再者,由于它是劳动密集型产业,所以又为广大农村富余劳动力提供了巨大的进城务工的岗位。基于此,本人借鉴古今中外一般的关于企业竞争力理论特别是核心竞争力理论、人力资源开发与管理理论、质量管理理论、风险管理理论、市场营销理论和领导科学理论等对中小装饰企业创业、发展中面临的实际问题特别是瓶颈问题进行分析并找出解决方案。具体步骤是:首先分析研究背景及意义;接着分析国内外相关研究现状,其中包括中小企业创业、发展的一般理论和企业竞争力理论;再接着研究中小装饰企业的界定标准、中小装饰企业在装饰业中的地位和特点以及中小装饰企业的现状及未来发展趋势;最后是中小装饰企业创业、发展的瓶颈问题研究,它包括五大核心问题:质量管理问题、漏单问题、业务问题、风险管理问题和领导问题。
[Abstract]:With the rapid development of China's economy, the people's living standards are remarkably improved, and the small and medium-sized decorative enterprises have sprung up like spring bamboo shoots after the rain. It's a pity they're not long enough to do much less. In spite of this, they support that big half of the market in the house and the small and medium-sized public. At the same time, because the entrance and exit threshold is low, it also provides a good opportunity for the young people to start the business. Moreover, because it is a labor-intensive industry, it also provides a great job for the large-scale rural surplus labor force to the migrant workers in the city. Based on this, I draw on the theory of enterprise competitiveness, especially the theory of core competence, the theory of human resource development and management, the theory of quality management, the theory of risk management, the theory of marketing and the theory of leadership science, and so on. The problems of entrepreneurship and development, especially the bottleneck problem, are analyzed and the solution is found out. The concrete steps are as follows: first, analyze the background and significance of the research; then analyze the current situation of relevant research at home and abroad, including the general theory of entrepreneurship and development of small and medium-sized enterprises and the theory of enterprise competitiveness; and then study the small and medium-sized decorative enterprises The definition standard, the position and characteristics of the small and medium-sized decorative enterprises in the decoration industry, the present situation and the future development trend of the small and medium-sized decorative enterprises, and finally the research on the bottleneck of the entrepreneurship and development of the small and medium-sized decoration enterprises, including five core problems: quality management and the problem of the problem of the leakage Business issues, risk management issues
【学位授予单位】：南京林业大学
【学位级别】：硕士
【学位授予年份】：2008
【分类号】：F426.92

【相似文献】