义乌国际商贸城语言经济研究
发布时间:2018-01-09 05:31
本文关键词:义乌国际商贸城语言经济研究 出处:《浙江师范大学》2016年硕士论文 论文类型:学位论文
【摘要】:义乌国际商贸城是世界最大的小商品交易中心,中外商户交易往来频繁,外商的语言使用多种多样。本文运用经济学理论对义乌商贸城内的语言状况进行分析,采用实证研究的方式,对义乌商贸城内外商的语言使用和需求状况进行了调查,并对义乌商贸城及周边的语言服务状况进行了概述。通过对国际商贸城内语言供需状况的分析及成本预算,提出了针对个人语言投资和社会语言投资建议的相关建议。本文还从经济动因、投资可行性和投资收益的角度反映了汉语传播和小语种传播的巨大经济价值,在此基础上,提出采用扩展语言资源、拓宽语言市场、加强政府政策调等措施促进义乌语言经济的进一步发展。
[Abstract]:Yiwu International Trade City is the largest small commodity trading center in the world with frequent transactions between Chinese and foreign merchants and various languages used by foreign businessmen. This paper uses economic theory to analyze the language situation in Yiwu Commercial Trade City. An empirical study was conducted to investigate the language use and demand of foreign businessmen in Yiwu Commercial Trade City. The paper also gives an overview of the language service situation of Yiwu Commercial Trade City and its surrounding areas. Through the analysis of the language supply and demand situation and the cost budget in the International Trade City. This paper also gives some suggestions on personal language investment and social language investment. It also reflects the great economic value of Chinese language communication and minority language communication from the angle of economic motivation, investment feasibility and investment income. On the basis of this, the author puts forward some measures to promote the further development of language economy in Yiwu, such as expanding language resources, broadening language market and strengthening government policy adjustment.
【学位授予单位】:浙江师范大学
【学位级别】:硕士
【学位授予年份】:2016
【分类号】:H004
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本文编号:1400195
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