移动优先对新闻媒体占领舆论阵地的技术支持

发布时间：2018-06-16 20:45

  本文选题：移动优先 + 定制新闻　； 参考：《电视研究》2017年10期

【摘要】：80后、90后,特别是尚未形成下载新闻资讯App习惯的95后,已成为移动资讯规模未来发展的新动力。面对舆论群体的改变,移动优先战略成为共识。本文基于大数据背景下的定制新闻和舆论引导、融媒体技术带来的融合新闻和舆情变化、VR直播技术带来的沉浸新闻和理念创新展开深入探讨,提出必须首先关注移动优先相应的技术改变,才能准确调整内容生产思路,牢牢把握舆论阵地的主导权。
[Abstract]:Post-80s, post-90s, especially after 95, which has not yet formed the habit of downloading news App, has become a new driving force for the future development of mobile information scale. Facing the change of the public opinion group, the mobile priority strategy becomes the consensus. Based on the customized news and public opinion guidance under the background of big data, this paper discusses deeply the immersive news and idea innovation brought by VR live broadcast technology, which combines the fusion news and public opinion change brought by media technology. In order to adjust the thinking of content production accurately and firmly grasp the leading power of public opinion position, we must first pay attention to the corresponding technological change of mobile priority.
【作者单位】： 中国传媒大学新闻传播学部;
【分类号】：G206
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本文编号：2028050