今日头条信息流广告推送经验及启示
发布时间：2018-08-14 08:53
【摘要】：今日头条具有区别于传统媒体的媒介特点,其信息流广告推送方式多样,别具一格,在长期的信息流广告推送实践中形成了一种信息直观、易被用户接受的精准推送模式。总结今日头条的成功经验,对当前移动新媒体的信息流广告推送方式的创新具有一定的启示意义。
[Abstract]:Today's headlines have different media characteristics from the traditional media, their information stream ads push in a variety of ways, unique, in the long-term information stream advertising push practice has formed a kind of information intuitive, easy to be accepted by the user accurate push mode. Summing up the successful experience of today's headlines has certain enlightenment significance to the innovation of the current mobile new media information stream advertisement push way.
【作者单位】： 西安培华学院;
【分类号】：G206
，
本文编号：2182318
[Abstract]:Today's headlines have different media characteristics from the traditional media, their information stream ads push in a variety of ways, unique, in the long-term information stream advertising push practice has formed a kind of information intuitive, easy to be accepted by the user accurate push mode. Summing up the successful experience of today's headlines has certain enlightenment significance to the innovation of the current mobile new media information stream advertisement push way.
【作者单位】： 西安培华学院;
【分类号】：G206
，
本文编号：2182318
本文链接：https://www.wllwen.com/xinwenchuanbolunwen/2182318.html
