走向治理：社会组织在推进我国医药企业履行社会责任中的作用

发布时间：2018-05-01 07:31

本文选题：医药企业 + 社会责任　；参考：《苏州大学》2015年硕士论文

【摘要】：近来我国医药伤害事件频发,医药企业的社会责任问题引起人们的广泛关注。本文通过我国医药企业社会责任的现状研究,从社会组织角度分析其所存在问题,主要表现为：法律法规宽泛笼统,缺乏约束力；行业协会自身利益与公众利益冲突；媒体公信力与短期利益冲突：社会责任信息批露不畅,行业治理困难：医药市场信息不对称,消费者获得相关信息困难。并依据企业社会责任理论及治理理论,进行深入分析,提出了我国社会组织推进企业履行企业社会责任的基本思路：完善激励机制,推进企业自行履行社会责任；加强行业协会的引导和监督；增强其它NGO组织的介入能力：强化社会舆论的监督作用；完善医药企业社会责任信息披露,增强医药企业治理。
[Abstract]:In recent years, medical injury incidents occur frequently in China, and the issue of social responsibility of pharmaceutical enterprises has attracted wide attention. This paper analyzes the existing problems from the angle of social organization through the research on the current situation of the social responsibility of pharmaceutical enterprises in our country. The main manifestations are as follows: broad and general laws and regulations, lack of binding force, conflicts between the interests of trade associations and public interests; Media credibility and short-term interest conflict: social responsibility information disclosure, industry governance difficulties: pharmaceutical market information asymmetry, consumer access to relevant information difficulties. On the basis of the theory of corporate social responsibility and the theory of corporate governance, the author puts forward the basic ideas of social organization in China to promote enterprises to fulfill corporate social responsibility: to perfect the incentive mechanism and to promote the enterprises to fulfill their own social responsibility; We should strengthen the guidance and supervision of trade associations, strengthen the intervention ability of other NGO organizations, strengthen the supervisory role of public opinion, perfect the disclosure of social responsibility information of pharmaceutical enterprises, and strengthen the governance of pharmaceutical enterprises.
【学位授予单位】：苏州大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：D632.9;F426.72

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