中国转型期政府舆情回应能力问题探析

发布时间：2018-07-18 09:18

【摘要】：在中国社会转型期的时代背景下,原有的社会秩序逐渐被打破,新的社会秩序还尚未形成。因此,社会转型期会不断的出现新的情况、新的矛盾和问题。加之现代传媒的迅猛发展、互联网络的不断普及,扩展了人与人的交往半径,改变了传统的舆论场。舆情对政治和社会生活中的复杂性、敏感性和重要性超出以往,给国家和社会治理提出新的挑战。对于政府而言,如何在发生某种舆情动态时,以正确的方式和足够的信息回应舆情是新时期政府应该面临的重大课题。迫切要求政府对舆情管理的职能重新定位,树立全新的舆情回应理念,实现舆情回应模式的转变。本文首先对政府舆情回应能力概况进行系统的理论分析,对文中涉及的相关概念加以界定,并且指出转型期政府舆情回应需要具备哪些能力,建设性的提出了转型期政府舆情回应规律。其次对中国转型期政府舆情回应的现状进行系统的梳理,从中指出中国转型期政府舆情回应能力存在的问题,并且从价值观、环境、手段三个层面分析存在问题的原因。再次对中国转型期政府能力和舆情回应互动作用进行分析,并对政府舆情回应的评价指标和作用效果进行分析。最后针对转型期中国政府舆情回应能力提升面临的主要问题,提出了一个全面的提升政府舆情回应能力的方案。
[Abstract]:Under the background of Chinese social transition period, the original social order has been broken gradually, and the new social order has not yet been formed. Therefore, the social transition period will continue to appear new situations, new contradictions and problems. In addition, with the rapid development of modern media and the continuous popularization of Internet, the radius of communication between people has been expanded, and the traditional public opinion field has been changed. Public opinion is more complex, sensitive and important to political and social life than ever before, which brings new challenges to national and social governance. For the government, how to respond to the public opinion in the right way and enough information is an important task that the government should face in the new period. It is urgent for the government to reposition the function of public opinion management, set up a new concept of public opinion response, and realize the transformation of public opinion response mode. Firstly, this paper makes a systematic theoretical analysis of the response ability of government public opinion, defines the related concepts involved in the paper, and points out the capabilities of government public opinion response in the transition period. Constructive put forward the law of government public opinion response in the transitional period. Secondly, it systematically combs the status quo of the government public opinion response in the transition period of China, points out the existing problems of the government public opinion response ability in the transition period of China, and analyzes the reasons of the problems from three aspects of values, environment and means. Thirdly, this paper analyzes the interaction between government capacity and public opinion response in the transition period of China, and analyzes the evaluation index and effect of government public opinion response. Finally, aiming at the main problems that Chinese government public opinion response ability is faced with in the transition period, this paper puts forward a comprehensive plan to improve the government public opinion response ability.
【学位授予单位】：黑龙江大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：D630;G206

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