论城市议题传播中的形象建构
发布时间：2018-10-23 07:58
【摘要】：进入新世纪以来,地方政府追求城市形象塑造,各种建设工程层出不穷;地方传统媒体积极配合,致力于建构城市形象。类似的议题占据地方媒体传播的主导地位,塑造了良好的城市形象,但在沿袭以往的宣传模式的过程中,也需要对其形象建构方式做出一定的调整和改进。地方媒体应改变报道失衡的不良习惯,既反映城建探索与成就,也不回避问题,均衡地反映事实;要与新媒体积极开展合作,推进媒体融合,不断创新监督的形式和内容;要重视制度建设和过程建设,完善多元共治的社会机制,促进城市健康科学发展。
[Abstract]:Since the beginning of the new century, local governments have sought to shape the image of the city, and various construction projects have emerged in endlessly. The local traditional media have been actively cooperating in the construction of the image of the city. Similar issues occupy the dominant position of local media communication and shape a good image of the city, but in the process of following the previous propaganda mode, it is also necessary to make some adjustments and improvements to the way of image construction. The local media should change the bad habit of reporting imbalance, not only reflect the exploration and achievement of urban construction, but also not avoid the problems, and reflect the facts in a balanced way, actively cooperate with new media, promote media integration, and constantly innovate the form and content of supervision. We should pay attention to the system construction and process construction, perfect the social mechanism of multi-element co-governance, and promote the healthy and scientific development of the city.
【作者单位】： 江苏师范大学传媒与影视学院;
【基金】：国家社科基金项目“中国环境保护传播研究”(10CXW014)
【分类号】：D630;G206
本文编号：2288594
[Abstract]:Since the beginning of the new century, local governments have sought to shape the image of the city, and various construction projects have emerged in endlessly. The local traditional media have been actively cooperating in the construction of the image of the city. Similar issues occupy the dominant position of local media communication and shape a good image of the city, but in the process of following the previous propaganda mode, it is also necessary to make some adjustments and improvements to the way of image construction. The local media should change the bad habit of reporting imbalance, not only reflect the exploration and achievement of urban construction, but also not avoid the problems, and reflect the facts in a balanced way, actively cooperate with new media, promote media integration, and constantly innovate the form and content of supervision. We should pay attention to the system construction and process construction, perfect the social mechanism of multi-element co-governance, and promote the healthy and scientific development of the city.
【作者单位】： 江苏师范大学传媒与影视学院;
【基金】：国家社科基金项目“中国环境保护传播研究”(10CXW014)
【分类号】：D630;G206
【相似文献】
相关期刊论文 前4条
1 廖女男;;转型时期我国政府形象建构面临的挑战及路径探析[J];天府新论;2012年04期
2 李鸿;廖冬妮;;论中国NGO在国家对外形象建构中的缺位及应对策略[J];中国报业;2012年18期
3 张媛;;再现少数民族:官方媒体中的少数民族形象建构——基于《人民日报》30年少数民族报道的分析(1979~2010)[J];北方民族大学学报;2013年06期
4 ;[J];;年期
相关重要报纸文章 前1条
1 记者 王鹏权 李春艳;国家形象建构中的媒介因素不容忽视[N];中国社会科学院报;2008年
相关硕士学位论文 前7条
1 高峰;从“丑小鸭”到“白天鹅”：在韩朝鲜族形象建构研究[D];延边大学;2015年
2 许阳;政务微博与政府形象建构[D];复旦大学;2014年
3 段雨欣;基于政务微博的政府形象建构研究[D];长安大学;2015年
4 钟凌汉;新疆少数民族流动人口的城市适应与形象建构[D];上海大学;2015年
5 祝琳隐;新媒体与政府形象建构研究[D];华中科技大学;2014年
6 李露;政务机构微博对政府形象建构研究[D];云南师范大学;2014年
7 操文;媒体微博对城管的形象建构研究[D];河北大学;2014年
，本文编号：2288594
本文链接：https://www.wllwen.com/guanlilunwen/zhengwuguanli/2288594.html
