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易逝性高科技产品的更新

发布时间:2018-03-11 18:26

  本文选题:易逝性 切入点:高科技产品 出处:《四川大学》2004年硕士论文 论文类型:学位论文


【摘要】:科技的发展速度日益加快。高科技产品在市场上的更新也越来越快,易逝性高科技产品(Perishable Hi-Tech Product,记为PHTP)逐渐成为研究的聚焦,特别是易逝性高科技产品PHTP的更新是研究的重要课题之一。本文主要围绕PHTP的概念特征和更新进行深入研究。 论文阐述了易逝性高科技产品(PHTP)的概念以及特征,易逝性高科技产品与一般的易逝性产品、高科技产品皆不同,有着自己独特的特征,把握这些特征对于认识易逝性高科技产品有促进作用;文章对PHTP的更新进行定义,阐述它的特征以及更新和产品生命周期、企业之间的关系;接下来分析了PHTP的更新的阶段,更新过程中的影响因素是纷繁芜杂的,划分标准以及因素的设定都有一定的难度,因而对于影响因素的判别以及影响因素的分析相当重要;更新从不同的角度可以划分为不同的类型,,识别这些类型对把握更新具有非常重要的作用;最后,PHTP更新的管理是现代高科技企业面临的一个挑战,更新管理的研究为高科技企业管理PHTP的更新过程提供了参考的方向,具有一定的现实意义。 本文来自国家自然科学基金项目,希望经过这段时间的研究以及讨论能够对易逝性高科技产品的更新过程建立起一定的认识,并对其更新过程的管理提供可靠的理论依据。
[Abstract]:The pace of development of technology is accelerating. High-tech products are being updated more and more rapidly in the market. Perishable Hi-Tech products are gradually becoming the focus of research. Especially the update of perishable high-tech product PHTP is one of the important research topics. This paper mainly focuses on the concept characteristics and update of PHTP. This paper describes the concept and characteristics of perishable high-tech products. Perishable high-tech products are different from general perishable products and high-tech products have their own unique characteristics. Grasping these characteristics can promote the understanding of perishable high-tech products; this paper defines the update of PHTP, expounds its characteristics and the relationship between renewal and product life cycle, and the relationship between enterprises. Then, it analyzes the update stage of PHTP. The influencing factors in the process of renewal are numerous and complicated, so it is very important to distinguish the influencing factors and analyze the influencing factors because of the difficulty in setting up the criteria and factors. Updating can be divided into different types from different angles. Identifying these types plays a very important role in grasping the update. Finally, the management of PHTP update is a challenge for modern high-tech enterprises. The research of renewal management provides a reference direction for the update process of PHTP management in high-tech enterprises, and has certain practical significance. This paper comes from the project of the National Natural Science Foundation of China. It is hoped that through this period of research and discussion, we can establish a certain understanding of the renewal process of perishable high-tech products and provide a reliable theoretical basis for the management of the renewal process.
【学位授予单位】:四川大学
【学位级别】:硕士
【学位授予年份】:2004
【分类号】:F062.4

【引证文献】

相关博士学位论文 前1条

1 阳成虎;随机环境下若干易逝品定价模型研究[D];西南交通大学;2008年

相关硕士学位论文 前1条

1 苏维;以旧换新下基于收益管理的零售商多代产品订货策略研究[D];东北大学;2008年



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