河南省节庆旅游发展研究

发布时间：2018-01-14 17:11

本文关键词：河南省节庆旅游发展研究　出处：《山西师范大学》2012年硕士论文　论文类型：学位论文

【摘要】：随着社会经济的发展和人们生活水平的不断提高，旅游的人数也越来越多；同时，各地为了在经济的发展中取得优势地位，也在大力发展旅游产业，形成了激烈的竞争态势。为了满足各类旅游消费者不同层次的旅游需求，在激烈的市场竞争中取得立足之地，各地纷纷推出各种形式新颖，内容丰富的节庆旅游活动。这样对于调整本地区旅游产业结构，促进旅游产品的换代升级，合理调节各季节旅游人群，弥补旅游淡季所带来的收入下降等问题有着重要的作用。同时，通过举办节庆旅游活动，加速举办地基础设施的完善，提升其在全国乃至全球的知名度，吸引众多商家的投资，拉动内需都有着重要的意义。河南历史悠久，物产丰富，节庆旅游资源众多，为了实现旅游大省向旅游强省的迈进，近年来各地利用自身优势举办了一系列的节庆旅游活动，虽然有的也取得了一些成绩，但总体来说存还在着诸多问题。节庆旅游迫切需要科学的理论作指导，使其健康、持续地发展，这样对河南节庆旅游的深入研究就显得十分紧迫和必要。本文通过对河南节庆旅游开发的条件，发展中存在的问题进行分析研究，提出了河南未来节庆旅游发展的策略。本文一共有七个部分组成，第一部分绪论主要主要阐述了论文的研究背景和意义，综合论述了国内外近年来节庆旅游研究的相关成果，在此基础上提出了论文的研究方法和技术路线；第二部分论述了节庆旅游的发展所涉及的相关理论基础，依据马斯洛需要层次理论、可持续发展理论、竞争优势理论等科学理论，对河南节庆旅游的发展提出科学依据和理论基础。第三部分论述了各位学者给出的节庆和节庆旅游旅游的定义以及分类情况，并据此提出了本人对于节庆旅游的定义和分类。第四部分概述了河南发展节庆旅游的条件，主要分析了河南的区位条件、社会经济条件以及旅游资源条件。第五部分论述了河南节庆旅游发展的概况，分析了发展中存在的不足。第六部分针对河南节庆旅游发展的情况，提出了节庆开发的具体策略，，为节庆旅游的健康可持续发展做了规划。在第七部分总结了河南节庆旅游的发展现状，反思了论文中存在的不足之处和尚需进一步探讨研究之处。
[Abstract]:With the development of social economy and the continuous improvement of living standards, the number of tourists is also increasing; at the same time, in order to achieve a dominant position in economic development, but also to develop the tourism industry, the formation of intense competition. In order to meet the needs of all kinds of tourism consumers with different levels of tourism demand, have a place to live in the fierce the market competition in the country have launched various new forms, enrich the content of tourism festival activities. So for the adjustment of industrial structure of the region's tourism, promote tourism product upgrading, adjusting the seasonal tourist population, has an important role to make up the off-season tourism income decline. At the same time, through the festival tourism improvement activities, organized to accelerate infrastructure, enhance its visibility in the country and the world, attracting a large number of business investment, stimulating domestic demand is It is of great significance.
Henan has a long history, abundant tourism resources, many, in order to achieve the tourism province toward the tourism province, in recent years, the use of their own advantages held a series of tourism festival activities, although some also made some achievements, but overall still exist many problems. The festival tourism urgently needs the guidance of scientific theories so, its health, sustainable development, so in-depth study of Henan festival tourism becomes a very urgent and necessary.
Through the analysis and study of the problems in the development of Henan festival tourism and the existing problems in the development of the festival, this paper puts forward the strategies for the development of Henan's future festival tourism.
This paper consists of seven parts, the first part of the introduction mainly expounds the background and significance of the research, discusses the related achievements of festival tourism research at home and abroad in recent years, based on the research methods and technical route; the second part discusses the relevant theories related the development of festival tourism., according to Maslow's hierarchy of needs theory, sustainable development theory, competitive advantage theory and other scientific theories, put forward the scientific and theoretical basis for the development of Henan Tourism Festival. The third part discusses the definition of scholars are the festival and festival tourism tourism and classification, and I for the festival tourism puts forward the definition and classification of fourth. Part of the Henan festival tourism development conditions, mainly analyzes the Henan geographic conditions, social economic conditions and tourism resources Conditions. The fifth part discusses the general situation of Henan festival tourism development, analyzes the problems existing in the development. The sixth part for Henan festival tourism development, put forward the concrete development strategy of festival, the festival tourism planning for sustainable development. The seventh part summarizes the development status of Henan Tourism Festival, further study on the place for reflection on the shortcomings of the monk.

【学位授予单位】：山西师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F592.7

【引证文献】