济宁市文化旅游产业发展研究

发布时间：2018-03-05 18:42

本文选题：济宁市　切入点：文化旅游　出处：《南京师范大学》2012年硕士论文　论文类型：学位论文

【摘要】：当前,我国文化产业出现了良好的发展态势。面对这样的趋势,作为拥有众多文化旅游资源的济宁市,如何利用自己的优势,加快文化旅游产品的开发,促进文化旅游产业的快速发展,让我们在新的机遇面前,可以抓住它,并使整个旅游业迎头赶上,是这篇文章要探讨的主要问题。本文以可持续发展理论以及文化供求理论、产业发展理论、产业组织等理论为依据,探讨的文化旅游产业的发展原则和模式,通过调查研究分析了济宁市文化旅游产业发展现状,再进一步探讨目前济宁文化旅游产业及存在的主要问题,进而运用SWOT模型对济宁文化旅游进行了深入的分析,进一步探讨了济宁市文化旅游产业发展模式,济宁市文化旅游产品的开发原则、开发种类。最后笔者针对济宁市文化旅游产业存在的问题从战略到政策最后具体到方针上给出了自己的参考意见。全文分为六章。第一章：在广泛查阅文献的基础之上,阐述了文化旅游研究背景以及国内外学者关于文化旅游研究进展,明确了论文研究的方法和思路。第二章：通过相关资料的收集,对文化旅游的概念进行了界定,深入分析了文化旅游以及文化旅游产业相关的主要理论,为后续研究提供的坚实的理论基础。第三章：在以上的理论基础之上,探讨了文化旅游产业的发展原则和模式。第四章：首先对济宁市旅游开发条件分析,然后对济宁市旅游资源分析,得出济宁市文化旅游资源的特点。通过查阅统计文献以及问卷调查,分析研究济宁市文化旅游产业开发现状,最后通过对济宁市文化旅游产业开发条件进SWOT 分析,指出了济宁市文化旅游发展存在的主要问题。第五章：具体进入到文化旅游产品开发层面,从微观方面,详细分析了济宁市文化旅游产品开发的种类和重点开发项目,最后,对济宁市文化旅游产业发展模式进行深入探讨。第六章：在前五章的基础之上,汇总整体情况,提出了济宁市文化旅游产业发展的一些对策。从宏观方面上给出了自己的建议。第七章：结论及展望。
[Abstract]:At present, China's cultural industry has a good development situation. In the face of such a trend, as the owner of the public. Jining, a multi-cultural tourism resource, how to make use of its own advantages to speed up the development of cultural tourism products, and promote. With the rapid development of the cultural tourism industry, we can seize the new opportunities and make the whole tour. Catching up with the tourism industry is the main problem to be discussed in this article. This article is based on the theory of sustainable development and culture. Based on the theory of supply and demand, industrial development and industrial organization, this paper discusses the development of cultural tourism industry. This paper analyzes the present situation of the development of Jining's cultural tourism industry through investigation and analysis, and further probes into the development of the cultural tourism industry in Jining. The current Jining cultural tourism industry and its main problems, and then use the SWOT model to Jining cultural tourism. This paper makes an in-depth analysis of the tourism industry and further discusses the development model of the cultural tourism industry in Jining, and the culture in Jining. Finally, the author aims at the problems existing in the cultural tourism industry of Jining. The paper is divided into six chapters. Chapter 1: on the basis of extensive literature review, this paper expounds the research background of cultural tourism and the domestic and foreign background. In the second chapter, the author defines the concept of cultural tourism by collecting relevant data, and analyzes the concept of cultural tourism. The main theories related to cultural tourism and cultural tourism industry provide a solid theoretical basis for further research. Chapter 3: on the basis of the above theory, the author discusses the development principle and mode of cultural tourism industry. Chapter 4th: firstly, it analyzes the conditions of tourism development in Jining city, and then analyzes the tourism resources of Jining city. The characteristics of the cultural tourism resources in Jining city were analyzed and studied by referring to the statistical documents and questionnaire survey. The present situation of the development of cultural tourism industry in Nanjing City is introduced into SWOT through the development conditions of the cultural tourism industry in Jining City. This paper analyzes and points out the main problems existing in the development of Jining's cultural tourism. Chapter 5th: entering into the level of the development of cultural tourism products in detail, and analyzing in detail Jining from the micro aspect. The types and key projects of the development of cultural tourism products in the city are discussed. Finally, the development of the cultural tourism industry in Jining is discussed. Chapter 6th: on the basis of the first five chapters, summarized the overall situation, put forward the Jining cultural tourism industry. Some countermeasures for development. The author gives his own suggestions from the macro aspect. Chapter 7th: conclusions and prospects.
【学位授予单位】：南京师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F592.7

【相似文献】