宜昌历史名人旅游资源开发研究
本文选题:宜昌 切入点:历史名人 出处:《广西师范大学》2013年硕士论文
【摘要】:旅游业在国际上被誉为永不衰落的朝阳产业,十一五时期我国旅游业快速发展,现己成为第三大入境旅游接待国和出境旅游消费国。而文化旅游是当代旅游业的新潮流、新热点,作为中华文化的一部分,历史名人文化早已引起了旅游界人士的广泛关注,经过多年认识和实践的不断发展,历史名人游在研究和实践方面都取得了一些成就,但也存在着一些不足之处,特别是争夺名人故里、浅层次开发问题。宜昌作为中国优秀旅游城市之一,拥有2700多年灿烂文明的历史,历史名人旅游资源也十分丰富,但纵观宜昌旅游业的发展现状,不难看出现阶段宜昌的文化旅游相对于国内其它类似的城市来说稍显落后,历史名人游目前开发的状况与旅游资源的等级不匹配。这无论是对于一个正以“世界旅游名城、东方日内瓦”为奋斗目标的现代化城市来说,还是对于广大旅游者来说,都是一件憾事。基于这一情况,笔者提出了本课题:宜昌历史名人旅游资源开发研究。 本文采用的研究方法有: 1、实证研究法 搜集相关资料和数据,从多学科的角度对所获得的资料进行分析评价,了解宜昌地区的历史名人概况,深化对宜昌地区旅游业发展现状的认识。并在前人研究成果的基础上将理论和实际密切结合,提出了对开发宜昌历史名人旅游资源有借鉴和帮助意义的措施。 2、社会调查法走访了宜昌屈原故里、昭君故里、嫘祖庙、远安庙会节、尔雅街和市导游公司等,进行实地考察调研,获得了第一手资料,通过分析得出结论。 3、定性分析与定量分析相结合 定性分析是指在相关理论的指导下,探索、确定事物的本质属性,分析事物发生、发展的原因、过程以及规律,并预测其未来的发展方向。定量分析是从量的变化上来探索和研究事务的本质。本文在研究宜昌历史名人旅游现状时,对于宜昌历史名人旅游资源及其特点、开发原则等部分是用定性分析,对于宜昌地区旅游现状、内外因素的评价分析则是用定量分析。以理论定性为先导,以量化分析为依据,共同导出研究结果。 论文分为六章:第一章是引言,主要介绍选题研究背景和意义,国内外研究综述,研究思路、技术路线和方法。第二章是阐述与历史名人游相关的基本概念,包括旅游、旅游业、历史名人,以及旅游业和历史名人的关系。第三章是介绍宜昌历史名人旅游资源。首先回顾了宜昌的历史,介绍了宜昌众多历史名人的政治、经济背景。其次是对宜昌历史名人进行了界定,梳理了宜昌历史名人旅游资源,总结了其特点。第四章介绍了宜昌旅游业的发展现状,指出了当前宜昌历史名人旅游发展中存在的问题。第五章分析了宜昌历史名人旅游资源的开发优势,指出了开发时所必须遵循的原则。第六章提出了宜昌历史名人旅游资源的开发构想。首先是分别从整体上和具体类型上提出了开发模式,然后立足于“大旅游”观念,从挖掘文化内涵、自然景观建设、人文环境建设、社会能力建设、旅游形象设计五个方面探讨了如何加强宜昌历史名人旅游产品的软实力,即开发对策。 本文的重点和创新点在第六章,以往的各种研究大多从宏观方面谈论了开发对策,不及本研究深入、具体;虽然文中并未提及“大旅游”观念,但开发对策提出的角度是立足于该观念的;针对现行历史名人游中缺乏文化内涵的问题,着重从文化方面探讨了宜昌历史名人旅游资源开发的具体对策。
[Abstract]:The tourism industry never known as the decline of the international industry, the rapid development of the tourism industry in China during the period of 11th Five-Year, now it has become the third largest country of inbound tourism and outbound tourism consumption country. Cultural tourism is a new trend of modern tourism industry, the new hot spot, as a part of Chinese culture, the history of celebrity culture has already caused the attention of the tourism industry, after years of continuous development of knowledge and practice, historical celebrities tour some of the achievements have been achieved in research and practice, but there are also some shortcomings, especially for the hometown of celebrities, shallow level development. Yichang as one of the Chinese outstanding tourist city, has 2700 years of brilliant civilization history, history of celebrity tourism resources are also very rich, but the current situation of the development of the tourism industry in Yichang, can see Yichang cultural tourism relative to other domestic similar city Is slightly behind, the development status of celebrities in the history tour with the rank of tourism resources do not match. This is both for a "world famous tourist city, Oriental Geneva" as the goal of the modernization of the city, or for the majority of tourists, is a pity. Based on this situation, the author puts forward the subject research of history of the development of celebrity tourism resources in Yichang.
The methods used in this paper are as follows:
1, empirical research method
Collect relevant information and data, analysis and evaluation of the data obtained from a multidisciplinary perspective, to understand the general situation of Yichang area historical celebrities, deepen the understanding of the current situation of the development of tourism industry in Yichang area. And on the basis of previous theoretical research achievements and practical closely, puts forward some measures for the development of the significance of reference and help Yichang famous tourist resources.
2, social survey visited Qu Yuan's hometown of Yichang, the hometown of Zhaojun, in the temple, the Temple Street and Yuan'an Festival, Ya City tour company, inspect the investigation, obtain first-hand information, through the analysis of the conclusion.
3, the combination of qualitative analysis and quantitative analysis
The qualitative analysis is explored under the guidance of the relevant theory, and determine the nature of things, analyze things happen, development reasons, process and rules, and forecast the future direction of development. The quantitative analysis is essential to explore and study the transaction from quantity change. Based on the study of the history of Yichang Tourism celebrity status, the history of Yichang celebrity tourism resources and its characteristics, the development of the principle part is the use of qualitative analysis, the current situation of tourism in Yichang area, analysis and evaluation of internal and external factors is used to quantitative analysis. Qualitative theory as the guide, with quantitative analysis as the basis of common derived results.
This paper is divided into six chapters: the first chapter is the introduction, it mainly introduces the research background and significance, research review, research ideas at home and abroad, the technical route and method. The second chapter describes the basic concept, related to travel and historical celebrities including tourism, tourism, historical celebrities, as well as the relationship between tourism and historical celebrities. Third chapter is to introduce the history of Yichang celebrity tourism resources. First reviews the history of Yichang, Yichang introduced many celebrities in history, political, economic background. The second is the definition of the famous Yichang history, combing the history of Yichang celebrity tourism resources, summarizes its characteristics. The fourth chapter introduces the development status of Yichang tourism industry, pointed out. The history of Yichang celebrity tourism development problems. The fifth chapter analyzes the history of Yichang celebrity tourism resources development advantages, points out the development must follow the principles proposed in the sixth chapter. The history of Yichang celebrity tourism resources development ideas. Firstly this paper puts forward the model of development from the overall and specific types, and then based on the idea of "big tourism", from the connotation of culture, natural landscape construction, cultural environment, social ability construction, tourism image design five discusses how to strengthen the soft power the history of Yichang famous tourism products, the development of countermeasures.
The focus and innovation in the sixth chapter, all previous studies are mostly from the macro aspects about the development countermeasures, as in this study, the specific; although the article did not mention the idea of "big tourism", but the development of countermeasures based on the perspective of concept; according to the cultural connotation of the lack of the historical figures in the tour, mainly from the cultural aspect discusses the concrete countermeasure for the development history of celebrity tourism resources in Yichang.
【学位授予单位】:广西师范大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F592.7
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