甘肃特有少数民族民俗旅游开发研究

发布时间：2018-04-22 22:23

本文选题：特有少数民族 + 民俗旅游　；参考：《西北师范大学》2013年硕士论文

【摘要】：目前，人们已经不满足于传统的旅游方式，民族民俗旅游越来越受到旅游者的青睐。由此看来，向民族民俗文化旅游方向转变是国际旅游发展的一个趋势。民俗旅游获得这么大的发展和它自身的优势是分不开的：厚重的文化气息、可观的经济效益。同时在民族地区大力发展旅游，可以促使当地迅速脱离贫困走向富裕。就目前情况来看，伴随着民族民俗文化的迅速发展，我国大部分省市纷纷大打民族民俗文化旅游牌。然而如何在激烈的市场竞争中，在满足旅游者娱乐、休闲、求知的目的的基础上打造强势品牌，，已成为当务之急。开发甘肃特有少数民族民俗旅游，离不开丰富的民族民俗旅游资源：丰富的体育、游艺活动；服饰、饮食文化；婚丧嫁娶文化等。甘肃民族民俗资源优势可以平衡和开拓当地的市场容量、市场开拓、旅游经济地区结构。对甘肃特有少数民族民俗旅游项目的建设可以进一步推动甘肃地区的旅游经济发展，因为它有利于改善当地旅游资源的劣势，如旅游项目品种少，吸引力弱，淡旺季明显及游客逗留时间短等，从而达到经济效益、环境效益以及社会效益的和谐统一。甘肃在特有少数民族民俗旅游资源的开发方面还有很大的不足：缺少在整体上进行规划和良好的品牌营销意识，导致目前这里还没有形成成熟的民俗旅游产品，极大地阻碍了甘肃特有少数民族民俗旅游的发展。解决这一问题的关键就是要做到以下几点：对民俗旅游资源加强保护、宣传、科学规划、动员全民参与，使民族民俗旅游就会朝着合理开发、可持续发展的方向前进。本文以甘肃特有少数民族民俗旅游资源作为研究对象（选取保安族、裕固族和东乡族），系统分析了以上3个民族在民俗旅游开发方面的情况，从多个方面着手论述了甘肃民族民俗开发中存在的问题，并在此基础上提出自己的看法和建议，希望能够为甘肃特有少数民族民俗资源的开发提供一些思路。
[Abstract]:At present, people are not satisfied with the traditional way of tourism, folk tourism is more and more favored by tourists. Therefore, it is a trend of international tourism to change to the direction of folk culture tourism. The development of folklore tourism is inseparable from its own advantages: thick cultural atmosphere and considerable economic benefits. At the same time, the development of tourism in ethnic areas can prompt the local people out of poverty to become rich. At present, with the rapid development of national folklore culture, most provinces and cities of our country play the national folklore culture tourism card one after another. However, how to create a strong brand on the basis of satisfying tourist entertainment, leisure and knowledge in the fierce market competition has become an urgent matter. The development of unique ethnic minority folklore tourism in Gansu is inseparable from the rich resources of ethnic folklore tourism: abundant sports, recreation activities, dress, diet culture, marriage and funeral culture, etc. The advantages of national folklore resources in Gansu can balance and develop the local market capacity, market development and regional structure of tourism economy. The construction of special minority folklore tourism projects in Gansu can further promote the development of tourism economy in Gansu, because it is conducive to improving the disadvantages of local tourism resources, such as the lack of variety and attraction of tourism projects. The weak season and the short stay time of tourists can achieve the harmony of economic benefit, environmental benefit and social benefit. Gansu has great shortcomings in the development of unique minority folklore tourism resources: the lack of overall planning and good brand marketing awareness has led to a lack of mature folklore tourism products here at present. It greatly hinders the development of unique minority folklore tourism in Gansu. The key to solve this problem is to do the following: to strengthen the protection of folklore tourism resources, propaganda, scientific planning, mobilization of the whole people participation, so that ethnic folklore tourism will move towards the direction of rational development and sustainable development. This paper takes the folk tourism resources of Gansu special minority as the research object (select the Gan nationality, Yugur nationality and Dongxiang nationality), and systematically analyze the situation of the above three nationalities in the folklore tourism development. This paper discusses the problems existing in the development of ethnic folklore in Gansu Province from many aspects, and puts forward its own views and suggestions on this basis, hoping to provide some ideas for the development of unique minority folk custom resources in Gansu Province.
【学位授予单位】：西北师范大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F592.7

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