加强辽宁省文化市场管理的对策研究

发布时间：2018-03-27 06:30

本文选题：辽宁　切入点：文化产业　出处：《东北大学》2013年硕士论文

【摘要】：十八大报告指出：“扎实推进社会主义文化强国建设,要将文化产业发展成为国民经济支柱性产业。要发展新型文化业态,提高文化产业规模化、集约化、专业化水平。”随着市场经济体制的建立和不断完善,经济社会的全面发展和人们物质生活条件的逐步改善,文化产业越来越成为满足人民群众多样化、多层次需求的重要途径。2012年,辽宁省文化系统文化产业实现增加值262亿元,比2011年增长了31%,文化产业招商引资达101.3亿元。全省国家级文化产业示范园区和示范基地达15个。《辽宁“十二五”规划》更是提出十二五期间文化产业实现跨越式发展。推动文化产业成为国民经济支柱产业,形成10家具有较大影响的省级文化产业园区(基地),培育20家具有一定竞争力和影响力的省级优秀文化企业,推出30个优秀文化产品。全省文化系统文化产业增加值占地区生产总值比重不低于1.3%,平均增幅力争不低于30%,期中文化产业增加值达到500亿元,综合竞争力位居全国前列的战略目标。可见国家及各省份都越来越认识到文化产业对国民经济的支柱性作用,大力推进文化产业的发展。本文根据我国和辽宁省“十二五”文化发展规划中关于发展文化产业的指导思想和要求,根据辽宁省文化产业发展的现状,在充分分析辽宁省文化市场发展的实际情况的基础上,提出了辽宁省文化产业发展和文化市场管理的策略,以期推动辽宁省文化产业市场的健康、有序发展。本文共分为五章：第一章为导论,主要介绍本文的研究背景、研究目的、研究意义及创新点等。第二章介绍了文化产业的相关理论,首先界定了文化以及文化产业的概念,然后分析了国内外的文化产业理论,最后分析了文化市场的管理内容。第三章主要分析了辽宁省文化市场的大致情况和辽宁省文化市场呈现先出哪些特点,并分析了辽宁省文化市场存在的问题集产生这些问题的原因是什么。第四章基于第三章的分析,提出了辽宁沈阳文化产业发展和文化市场管理的对策。第五章是论文的结论部分。
[Abstract]:The report of the 18th National Congress pointed out: "We should firmly promote the construction of a socialist cultural powerhouse and develop the cultural industry into a pillar industry of the national economy. We must develop a new cultural format and enhance the scale and intensity of the cultural industry." With the establishment and continuous improvement of the market economy system, the overall development of the economy and society and the gradual improvement of people's material living conditions, the cultural industry is becoming more and more diversified to meet the needs of the people. An important approach to multi-level demand. In 2012, the cultural industry in Liaoning Province achieved an added value of 26.2 billion yuan. Compared with 2011, it has increased by 31%, and the investment of cultural industries has reached 10.13 billion yuan. There are 15 demonstration parks and demonstration bases for national cultural industries in the province. The "Twelfth Five-Year Plan" of Liaoning Province even puts forward the realization of leapfrogging in cultural industries during the 12th Five-Year Plan period. To promote the cultural industry to become the pillar industry of the national economy, To form 10 provincial cultural industrial parks (bases) with greater influence, and to cultivate 20 excellent provincial cultural enterprises with certain competitiveness and influence, Introduction of 30 excellent cultural products. The added value of cultural industry in the whole province's cultural system accounts for no less than 1.3 percent of the region's gross domestic product, and the average increase rate is striving to be no less than 300.The added value of the cultural industry in the period of time will reach 50 billion yuan. Comprehensive competitiveness is a strategic goal in the forefront of the country. It can be seen that the country and the provinces are increasingly aware of the pillar role of cultural industries in the national economy. Vigorously promote the development of cultural industry. According to the guiding ideology and requirements for the development of cultural industry in the 12th Five-Year Plan of Cultural Development of China and Liaoning Province, according to the present situation of the development of cultural industry in Liaoning Province, On the basis of fully analyzing the actual situation of the cultural market development in Liaoning Province, this paper puts forward the strategies of the cultural industry development and the cultural market management in Liaoning Province in order to promote the healthy development of the cultural industry market in Liaoning Province. This paper is divided into five chapters: the first chapter is the introduction, which mainly introduces the research background, research purpose, research significance and innovation. Chapter two introduces the related theories of cultural industry. Firstly, the concept of culture and cultural industry is defined, and then the theory of cultural industry at home and abroad is analyzed. Finally, it analyzes the management content of the cultural market. Chapter three mainly analyzes the general situation of the cultural market in Liaoning Province and the characteristics of the cultural market in Liaoning Province. And analyze the causes of these problems in Liaoning Province's cultural market. Chapter four is based on the analysis of the third chapter. The fifth chapter is the conclusion of the thesis.
【学位授予单位】：东北大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G124

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