我国文化产业发展面临的挑战与政府对策研究

发布时间：2018-04-26 19:20

本文选题：文化产业 + 政府角色定位　；参考：《长春工业大学》2013年硕士论文

【摘要】：伴随着科技的迅猛发展,全球化的进程在人类社会中加快,不同领域的沟通日益密切,文化产业的发展也是日新月异。然而面对国际文化产业的勃勃发展,有着数千年文化积淀的中国,竟迟迟不知应当将其转换成为真正的财富造福社会和民众。于是这些由无数先辈所传承给我们的宝贵遗产,就不可避免地被国外文化制作团队拿去发掘、利用并创造出巨大的社会和市场价值,再贴上国外的商标返销给我们,由我们来买单。文化产业的本质其实是一个综合性极强的产业链,而这条产业链所涉及的行业极其众多。而一个兼具灵活性和开放性的发展思维,以及一个与之配套的产业政策的共同协作才是一个国家文化产业长期、有力地健康发展和壮大的必备条件。文化产业市场是一个巨大的市场,其所蕴含的价值不可估量。怎样才能在最大程度上发掘这一个人人都离不开的巨大市场、在国外已然成熟的文化产业发展模式和竞争环境的夹缝下开拓出一条行之有效、竞争力强的中国文化产业发展道路,是中国政府相关政策部门面临的重大的市场和社会课题。而其他文化产业发达国家先进的发展经验和产业运作模式,无疑将为我国政府的方针制定提供必要的启示。本文主要通过分析国内外文化产业的发展状况,对比研究分析中国与其他国家文化产业发展道路的分歧,讨论中国目前发展文化产业所面临的挑战,以及造成中国文化产业发展困境的形成原因,思考相关政府部门在本土文化产业发展过程中作为引导者的正确角色定位,并结合国外文化产业发展所带来的启示寻找中国文化产业发展的国际化出路。
[Abstract]:With the rapid development of science and technology, the process of globalization is accelerated in human society, communication in different fields is increasingly close, and the development of cultural industry is changing with each passing day. However, in the face of the vigorous development of the international cultural industry, China, which has accumulated thousands of years of culture, has not yet realized that it should be turned into a real wealth for the benefit of the society and the people. As a result, these precious legacies handed down to us by countless forebears are inevitably unearthed by foreign cultural production teams, using and creating enormous social and market values, and then affixed with foreign trademarks for resale to us. We'll pay for it. The essence of cultural industry is a highly comprehensive industrial chain, which involves a lot of industries. A development thinking with flexibility and openness and a coordinated industrial policy are the necessary conditions for a country's cultural industry to develop healthily and powerfully for a long time. The cultural industry market is a huge market, which contains inestimable value. How can we explore this huge market, which everyone can not do without to the greatest extent, and exploit an effective one under the gap between the mature cultural industry development model and the competitive environment abroad? The development of Chinese cultural industry with strong competitiveness is a major market and social issue facing the relevant policy departments of the Chinese government. The advanced development experience and industrial operation mode of other cultural industry developed countries will undoubtedly provide the necessary enlightenment for the formulation of our government's policy. This paper analyzes the development of cultural industry at home and abroad, compares and analyzes the differences between China and other countries in the development of cultural industry, and discusses the challenges that China is facing in developing cultural industry. And the causes of the difficulties in the development of China's cultural industry, thinking about the relevant government departments in the development of local cultural industry in the process of the correct role of the guide, Combined with the enlightenment brought by the development of foreign cultural industry, the author tries to find the way out for the development of Chinese cultural industry.
【学位授予单位】：长春工业大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G124

【参考文献】