全域旅游背景下的南昌市乡村旅游资源整合开发研究

发布时间：2018-04-15 23:10

本文选题：全域旅游 + 南昌市　；参考：《南昌大学》2017年硕士论文

【摘要】：当前,城镇化的快速发展使得城市规模不断扩张,资金、资源、人才等各项要素不断向城市集聚,空心村现象的加剧和人才流失问题使得乡村面临凋敝的危险。同时,随着经济水平的不断发展和人们收入水平的提高,居民对精神文化的需求与日俱增。在这种形势下,以全域旅游为背景,发展乡村旅游对引导人才、资金回流,促进乡村经济发展,加快城乡一体化建设具有非常举足轻重的作用。作为以旅游业为优势产业,以旅游业带动促进经济社会发展的一种新的区域发展理念和模式,全域旅游不仅能促进乡村旅游顺畅发展,而且必定能够推动农村产业结构的转型升级。在旅游强省战略推动全省绿色崛起的大背景下,南昌市作为省会城市,区位优势明显,全市旅游资源丰富,“赣江、秀山、古村、湿地、原生态”五大旅游品牌形象日益突出,为南昌乡村旅游业发展奠定了良好基础。大力发展乡村旅游,推动乡村旅游资源整合开发,是推进南昌全域旅游发展探索与旅游产业发展升级的客观要求,也是促进全市农业产业化进程,促进农民增收致富的重要途径。然而,南昌市乡村旅游在快速发展的同时,也面临着品位不高、缺乏规划、产业链短等发展短板。为此,本文基于全域旅游背景,在可持续发展理论、区位理论、旅游生命地周期理论等理论指导下,对南昌市整合开发乡村旅游资源提出针对性的措施,为南昌市发展乡村旅游业提供决策参考,以期为南昌乡村旅游得到更好更良性持久发展提供思路和建议。本文通过对南昌市旅游业发展现状分析、趋势研判、存在问题的探讨,以及全域旅游发展与乡村旅游资源整合开发的必要性分析,提出全域旅游背景下的南昌市乡村旅游资源整合开发路径,即建立“三圈四向”的乡村旅游目的地体系、建立区域联动多集群式发展模式、构建特色品牌乡村旅游产品体系、完善全域旅游到顶层设计的配套。
[Abstract]:At present, with the rapid development of urbanization, the city scale is constantly expanding, capital, resources, talent and other elements are constantly gathering to the city, the phenomenon of hollow villages and the problem of brain drain make the countryside face the danger of decay.At the same time, with the continuous development of economic level and the improvement of people's income level, the residents' demand for spiritual culture is increasing day by day.In this situation, with the background of global tourism, the development of rural tourism plays a very important role in guiding talents, returning funds, promoting the development of rural economy and speeding up the construction of urban-rural integration.As a new concept and mode of regional development, which takes tourism as the dominant industry and promotes the economic and social development by tourism, global tourism can not only promote the smooth development of rural tourism, but also promote the smooth development of rural tourism.And must be able to promote the transformation and upgrading of the rural industrial structure.Against the background of promoting the green rise of the province by the strategy of strong tourism province, Nanchang City, as the provincial capital city, has obvious regional advantages and rich tourism resources. The image of "Ganjiang River, Xiushan Mountain, Ancient Village, Wetland, original Ecology" has become increasingly prominent.It has laid a good foundation for the development of rural tourism in Nanchang.Vigorously developing rural tourism and promoting the integration and development of rural tourism resources are the objective requirements for promoting the exploration of tourism development and the upgrading of tourism industry in Nanchang, as well as promoting the process of agricultural industrialization in the whole city.The important way of promoting farmers to increase income and become rich.However, with the rapid development of rural tourism in Nanchang, it is also faced with low grade, lack of planning and short industrial chain.Therefore, based on the background of global tourism, under the guidance of sustainable development theory, location theory and tourism life cycle theory, this paper puts forward targeted measures for the integrated development of rural tourism resources in Nanchang.This paper provides a policy reference for the development of rural tourism in Nanchang, hoping to provide ideas and suggestions for better and more benign and lasting development of rural tourism in Nanchang.This paper analyzes the present situation, trend, problems of tourism development in Nanchang, and the necessity of integrating tourism development with rural tourism resources.This paper puts forward the integrated development path of rural tourism resources in Nanchang under the background of global tourism, that is, the establishment of a rural tourism destination system with "three circles and four directions", the establishment of a regional linkage and multi-cluster development model, and the construction of a characteristic brand rural tourism product system.Perfect the whole area travel to the top level design complete set.
【学位授予单位】：南昌大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F592.7;F327

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