文化差异中的网络情绪表达——YouTube中四国对“巴黎暴恐”事件的网络情绪分析

发布时间：2018-05-11 03:41

本文选题：网络情绪 + 文化差异　；参考：《情报杂志》2017年03期

【摘要】：[目的/意义]网络情绪在跨文化背景中常受文化模式的影响而呈现出表达上的差异,明确这一过程的发生机制和结果,对于有效辨识和引导网络情绪,避免文化误解和文化冲突具有重要的现实意义。[方法/过程]以情绪评估理论与模型为基础,对2015年巴黎暴恐事件中的网络情绪进行了类别和效价的量化分析,样本来自You Tube上法、德、英、美四国公众对事件的评论。[结果/结论]通过对四国9 501条样本的情绪分析发现,在此次事件中,网民的情绪较为一致地倾向于负面,但因受到事件性质、情绪关注点和文化背景等多方面因素的影响而呈现出微妙的差异。同时,由于事件特征和文化模式的影响,此事件中的网络情绪也表现出高参与度和高唤醒度的特征。在此基础上,提出在跨文化的网络情绪传播中,应该重视正面情绪的引导功能,以及情绪表达中多层次的中介因素以增进传播效果。
[Abstract]:[objective / significance] Internet emotions are often influenced by cultural patterns in cross-cultural context, showing differences in expression. To clarify the mechanism and results of this process, we can effectively identify and guide online emotions. It is of great practical significance to avoid cultural misunderstanding and cultural conflict. [method / process] based on the theory and model of emotion assessment, the category and titer of online emotions in Paris violent terrorist events in 2015 were analyzed quantitatively. The samples were collected from the public comments on the events in You Tube, France, Germany, Britain and the United States. [results / conclusion] based on the emotional analysis of 9,501 samples of the four countries, it was found that, in this incident, the netizens' emotions were more consistently negative, but due to the nature of the incident, The influence of many factors, such as emotional concern and cultural background, shows subtle differences. At the same time, due to the influence of event characteristics and cultural patterns, the network emotion in this event also shows the characteristics of high participation and high arousal. On this basis, it is proposed that the guiding function of positive emotions and the multi-level intermediary factors in emotional expression should be emphasized in the cross-cultural network emotional communication to improve the communication effect.
【作者单位】：华中师范大学;
【基金】：教育部人文社会科学基金青年项目“突发事件中的网络情绪研究”(编号:15YJC860043)研究成果之一
【分类号】：D815.5

【相似文献】