数字化时代的城市文化溯源与软实力提升——基于互联网与城市文化的实证分析

发布时间：2018-11-22 06:07

【摘要】：当前,我国的城市在"互联网+"的城市文化发展尚具有多种的层次和类型,具有不同的特征。其中有互联网起到显著作用的文化城市,有互联网带来明显的赶超契机和"后发"可能性的潜力型网络文化城市,也有互联网与城市文化契合尚不够紧密的城市。基于我国样本城市的实证统计数据,通过相关分析、结构方程模型、聚类分析、多重对应分析等量化研究途径,考察数字化时代的互联网发展对于城市文化软实力的作用和影响,有助于不同的城市结合自身特点,面对数字化时代的挑战和机遇,积极通过互联网对文化发展各方面的契入,促进自身文化软实力建设与提升。
[Abstract]:At present, the development of city culture in Internet in our country still has many levels and types, and has different characteristics. Among them, there are the culture cities which the Internet plays an important role, the potential network culture cities which bring the obvious opportunity of catching up and the possibility of "developing late", and the cities where the Internet and the city culture are not close enough. Based on the empirical statistical data of sample cities in our country, through correlation analysis, structural equation model, cluster analysis, multiple correspondence analysis and other quantitative research approaches, It is helpful for different cities to combine their own characteristics, face the challenges and opportunities of the digital age, and actively enter into the various aspects of cultural development through the Internet through the study of the role and influence of the Internet development on the soft power of urban culture in the digital age. To promote the construction and promotion of their own cultural soft power.
【作者单位】：同济大学艺术与传媒学院;同济大学新闻与传播学科学科委员会;全球城市文化传播中心;
【基金】：国家社科基金项目“中国文化对外社交媒体传播机制研究”(13CXW050) 上海市促进文化创意产业发展财政扶持资金课题“文化创意产业对提升城市人居环境质量的分析研究”(2014020072)的阶段成果,主持人徐翔
【分类号】：G122

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