互联网时代商业模式的专利保护

发布时间：2018-01-06 06:34

本文关键词：互联网时代商业模式的专利保护　出处：《吉林大学》2017年硕士论文　论文类型：学位论文

【摘要】：在“互联网+”成为新业态的局势下,商业模式的专利保护逐渐成为知识产权法中的一项新议题。以机械技术为代表的工业社会向以计算机、网络技术为代表的信息社会的迈进,使得商业模式专利被时代唤醒,是否应当对商业模式进行专利保护以及如何对商业模式进行专利保护成为了本文致力解决的关键问题。作为企业在商品生产和交换活动中总结出来的解决商业问题的方法,商业模式涉及金融、营销等各个方面。当被互联网企业应用时,商业模式便成为了商业经营方法在商业中结合特定网络技术进行延伸的结果,其具备的技术性、方法性特征为自身成为专利权保护客体提供了前提条件。当前,通过著作权、合同、商业秘密、不正当竞争等方式对商业模式进行保护存在制度弊端与瓶颈,无法使商业模式得到有效的法律保障。知识产权理论中的利益平衡理论、经济激励理论、劳动应得理论、国家战略理论为商业模式的专利保护奠定了正当性基础,专利权绝对排他性、保护客体为思想、保护范围广等独特优势也为商业模式的专利保护提供了重要的法律依据。目前,商业模式的专利保护存在着法律依据不明、审查方法不科学、客体审查标准逻辑混乱与僵化、实质审查标准泛化等问题。对此,文章建议,在《专利审查指南》中对商业模式作出单独规范;建立商业模式二分及客体审查与实质审查相独立的审查方法;明确商业模式专利客体审查标准的适用前提及适用逻辑:在坚持“技术性”标准的前提下调整其在商业模式专利客体审查标准中的具体适用,理清《专利法》第2条第2款与《专利法》第25条第2项的适用逻辑;在新颖性、创造性方面对商业模式专利实质审查标准予以特殊规定:扩大现有技术检索范围,建立检索数据库;确立创造性标准的整体性审查视角;加强创造性审查中“商业成功”标准的应用。文章的创新之处在于:在商业模式的界定未取得一致意见时,总结了国外立法及国内研究者对商业模式界定的优劣及反应出的问题,对商业模式进行了科学全面的界定;对商业模式专利保护的探讨结合了当前我国“互联网+”的新业态及“研究商业模式等新形态创新成果的知识产权保护办法”的新政策;面对研究领域对商业模式专利定性过多、制度设计过少的现状,结合国外商业模式专利立法与司法实践,对商业模式专利进行了具体化、本土化的制度构建。
[Abstract]:Under the situation that "Internet" has become a new form of business, patent protection of business model has gradually become a new topic in intellectual property law. The industrial society represented by mechanical technology is turning to computer. With the development of the information society represented by the network technology, the patent of business model has been awakened by the times. Whether the business model should be patented and how to protect the business model has become the key problem to be solved in this paper. The method of the problem. Business model involves various aspects such as finance, marketing and so on. When it is applied by Internet enterprises, business model becomes the result of the extension of business management method combined with specific network technology. At present, there are institutional drawbacks and bottlenecks in the protection of business model through copyright, contract, trade secret, unfair competition and so on. Can not make the business model to get effective legal protection. Intellectual property theory in the interests of balance theory, economic incentive theory, labor due theory. The national strategy theory establishes the legitimate foundation for the patent protection of the business model, the patent right absolute exclusiveness, the protection object as the thought. The unique advantages such as wide scope of protection also provide an important legal basis for the patent protection of business model. At present, the legal basis of patent protection of business model is not clear, and the method of examination is not scientific. The logic confusion and ossification of the object examination standard, the generalization of the substantive examination standard, etc. In this paper, it is suggested that the business model should be regulated separately in the Patent Review Guide. Establish a business model binary and object review and substantive review independent of the review method; Make clear the applicable premise and applicable logic of the business model patent object examination standard: adjust its concrete application in the business model patent object examination standard under the premise of adhering to the "technical" standard. To clarify the application logic of paragraph 2 of Article 2 of the Patent Law and item 2 of Article 25 of the Patent Law; In the aspect of novelty and creativity, special regulations should be made on the standard of substantive examination of business model patent: to expand the scope of retrieval of existing technology and to establish retrieval database; Establishing a holistic perspective of creative standards; Strengthen the application of the "business success" criterion in creative review. The innovation of the article is that when the definition of business model is not agreed upon. This paper summarizes the advantages and disadvantages of foreign legislation and domestic researchers on the definition of business model, and gives a scientific and comprehensive definition of business model. The discussion on the patent protection of business model combines the new form of "Internet" and the new policy of "protecting the intellectual property right of the new form of innovation such as studying the business model". In the face of the fact that there are too many patents and too few institutional designs in the field of research, combined with the legislation and judicial practice of foreign business model patents, this paper makes a concrete and localized system construction of business model patents.
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：D923.42

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