云南省内博物馆文创产品开发的实践与思考

发布时间：2018-01-03 08:17

本文关键词：云南省内博物馆文创产品开发的实践与思考　出处：《云南艺术学院》2017年硕士论文　论文类型：学位论文

【摘要】：近年来,旅游业的迅速发展和博物馆免费开放政策的颁布,掀起了一阵博物馆旅游热,越来越多的游客走进博物馆。游客在博物馆中得益文化知识的同时,愈加希望可以永久性的留存住博物馆美好的游历记忆。对于云南省内的博物馆而言,集合着不同民族的多种风俗习惯,相较于其它地区的博物馆也就意味着拥有着更多丰富多彩的资源。从国家的政策层面来看,2014年《国务院关于推进文化创意和设计服务与相关产业融合发展的若干意见》,提出促进经济结构调整和发展方式转变、加快实现由“中国制造”向“中国创造”转变的内在要求,强调要将文化创意和设计服务作为培育国民经济新的增长点、提升国家文化软实力和产业竞争力的重要抓手等。2016年5月文化部出台的《关于推动文化文物单位文化创意产品开发的若干意见》,意义在于扩充文化文物单位职能,带动文化资源和人们日常的生活方式相互融合。国家各项政策的支持下,各发达省(市、区)已经开始了在文化创意领域的精心布局。云南省也紧跟步伐,2017年文化厅出台《关于推动文化文物单位文化创意产品开发的实施意见》,为云南省内的博物馆文创产品的开发提供了大力支持。目前,云南省内博物馆的文创产品正在摸索前进中,本文将以文献研究法、田野调查法、归纳演绎法等深度挖掘文创产品存在的问题,如:文创产品与本博物馆文化资源的关系悬殊、云南省地区文化创意人才的缺乏、文创产品的产权意识淡薄、未形成完整的产业链等。这些问题,都将束缚博物馆文创产品的进一步发展。在当下国家大力提倡发展博物馆文创产品的背景下,要抓住机遇,善于寻找解决问题的途径,制定并遵循相应的开发原则,为云南省内博物馆文创产品的开发创造良好的条件,创造具有博物馆文化特征且受大众喜爱的文创产品,有一定的参考借鉴意义。
[Abstract]:In recent years, the rapid development of tourism and the museum is open free policy, setting off a burst of museum tourism hot, more and more tourists into the museum. Visitors in the museum from cultural knowledge at the same time, more hope to hold a permanent Museum of good memory. For travel in Yunnan Province Museum, a collection of a variety of different ethnic customs, relative to other parts of the museum also means having more rich and colorful resources. From the national policy level, the State Council on 2014 "to promote the development of cultural integration and creative design services and related industries some opinions, put forward to promote structural adjustment and transformation of economic development mode, accelerate realize the inherent requirements by" China manufacturing "to" create Chinese ", to emphasize the cultural and creative design services as the cultivation of national The new economic growth point, enhance national cultural soft power and industrial competitiveness is an important starting point for.2016 year in May the Ministry of Culture issued "on promoting the cultural relics units in the development of cultural and creative products, a number of opinions", meaning that the expansion of cultural heritage unit functions, promote each other fusion cultural resources and people's daily life. The national policies under the support of the developed province (city, district) has begun a careful layout of the cultural and creative fields. Yunnan province also keep pace in 2017, the Department of Culture issued "on the promotion of culture and cultural relics units of cultural and creative product development implementation opinions, provides strong support for the development of creative products in Yunnan province. At present the museum Yunnan Province, the Museum of cultural and creative products are groping forward in this paper, literature research method, field survey method, deductive method and the depth of excavation of cultural and creative products in question, Such as: the relationship between cultural and creative products and the Museum of cultural resources of the poor, the lack of cultural and creative talents of Yunnan Province, the cultural and creative products, property rights consciousness, has not formed a complete industrial chain and so on. These problems, further development will be bound to Museum of cultural and creative products. At present the country to vigorously promote the development of the Museum of cultural and creative products under the background, to seize the opportunity, be good at finding ways to solve problems, develop and follow the development principle of the corresponding, and create favorable conditions for development of creative products in Yunnan Province Museum and the Museum of cultural features and create a popular cultural and creative products, have certain reference significance.

【学位授予单位】：云南艺术学院
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G269.2;G124

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