国产动画电影的“国庆档现象”解读

发布时间：2018-02-25 19:22

本文关键词： 国产动画电影档期低龄定位全年龄段作品品质　出处：《当代电影》2017年11期 　论文类型：期刊论文

【摘要】：对于动画电影而言,国庆档期并非最佳上映时机。但从历年来国庆档动画影片上映数量和趋势可以看出,国产动画已经不再满足于扎堆寒、暑假期及"六一"等"低龄档期"上映,一直试图向其他档期"突围",希望开辟出更加广阔的动画影片热映时段。然而从结果来看却不尽如人意,不仅大多数影片票房惨淡,甚至出现了国产动画影片在国庆档期集体遭到冷遇的现象。这一现象是中国动画发展现状的一个缩影,在其背后我们既能看到中国动画寻求突破、不断发展的大趋势,也能读出中国动画由于先天缺陷而导致的种种尴尬。本文试图从中国动画电影的现状、自身的缺陷、未来发展方向及作品阵营的分化等几个角度来解读国产动画电影的"国庆档现象"。
[Abstract]:For animated films, the National Day period is not the best time to be released. But from the number and trend of the National Day animation films released over the years, it can be seen that domestic animation is no longer satisfied with the huddle of cold. During the summer vacation and the opening of "low Age," such as "1 June," he has been trying to break through into other stages, hoping to open up a wider period of animation. However, the results are not satisfactory. Not only is the box office of most films bleak. There has even been a phenomenon in which domestic animation films were given a collective cold reception during the National Day period. This phenomenon is a microcosm of the current situation of animation development in China. Behind it, we can not only see the general trend of Chinese animation seeking a breakthrough and constantly developing. Can also read out the Chinese animation due to congenital defects caused by all kinds of embarrassment. This article tries to from the current situation of Chinese animation films, their own defects, The future development direction and the work camp differentiation and so on several angles to unscramble the domestic animation movie "National Day Files phenomenon".
【分类号】：J943

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