《非诚勿扰》的文本结构及其文化意义
发布时间：2018-07-26 18:38
【摘要】：当历史的车轮走过21世纪的第一个十年,随着都市中“剩男”、“剩女”的大量出现,婚恋问题成为青年群体及其父母心头一块沉重的石头,以《非诚勿扰》等为代表的相亲交友节目捕捉到时代变动的脉搏终成为大众文化的主流,中国人的婚恋和相亲活动也随着相亲节目的火爆,而从个人隐而不宣的私密活动变成全社会参与讨论的热点话题。作为收视率极高的媒介消费景观,《非诚勿扰》是一个复杂多义的大众文化文本,一方面它紧跟社会现实变动,迅速地生产着时代话题,将深度表达和文化意义赋予娱乐,让年轻人“想说就说”,并传递自由自在的民主精神,它使传统的婚恋观和道德观迅速地被解构;而另一方面,拜金和享乐主义的价值观、高高在上的中产阶级价值观和婚恋观也赤裸裸地展现在观众面前。本文将相亲节目《非诚勿扰》视为一个独立的文本结构,用莫里斯、罗兰·巴特等人的符号学理论来分析《非诚勿扰》的文本结构和意义指涉,同时运用法兰克福学派的大众文化批判理论、斯图亚特·霍尔、菲斯克的文化研究理论等来分析《非诚勿扰》的生产运作、受众的多种阐释方式等内容。最后得出结论,《非诚勿扰》的深度模式是有值得肯定的一面,从节目的形式到内容都较同类节目有优势;另一方面也有局限,相亲节目要减少做秀成分,要表达真情实感,在传递正能量的同时真正为大多数单身青年的终身大事出一份力,只有这样,才能长久地立于不败之地。
[Abstract]:As the wheels of history passed through the first decade of the 21st century, with the emergence of a large number of "leftover men" and "leftovers women" in the city, the problem of marriage and love became a heavy stone in the hearts of young people and their parents. Blind dating programs, such as "if you are the one", capture the pulse of the changing times and eventually become the mainstream of popular culture. Chinese marriage and matchmaking activities also become popular with the popularity of blind dating programs. Instead of private activities, private activities become a hot topic for the whole society to participate in the discussion. As a media consumption landscape with very high ratings, "if you are the one" is a complex and polysemous mass cultural text. On the one hand, it follows the changes in social reality, rapidly produces the topic of the times, and endows entertainment with deep expression and cultural significance. Let young people "say what they want" and pass on the liberal spirit of democracy, which rapidly deconstructs the traditional values of love and marriage and morality, while, on the other hand, worshipping the values of money and hedonism, High-rise middle-class values and views of love and marriage are also naked in front of the audience. This paper regards the dating program "if you are the one" as an independent text structure, and uses the semiotics theory of Maurice, Roland Bart and others to analyze the text structure and meaning of "if you are the one". At the same time, the author uses Frankfurt School's critical theory of popular culture, Stuart Hall and Fiske's theory of cultural research to analyze the production and operation of "if you are the one" and the various means of interpretation of the audience, etc. Finally, it is concluded that the depth model of "if you are the one" has a positive side. From the form of the program to the content of the program, it has an advantage over similar programs. On the other hand, there are also limitations. The matchmaking program should reduce the elements of the show and express its true feelings. While delivering positive energy, it really contributes to the life of most single young people. Only in this way can they remain invincible for a long time.
【学位授予单位】：哈尔滨师范大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：G222
本文编号：2146937
[Abstract]:As the wheels of history passed through the first decade of the 21st century, with the emergence of a large number of "leftover men" and "leftovers women" in the city, the problem of marriage and love became a heavy stone in the hearts of young people and their parents. Blind dating programs, such as "if you are the one", capture the pulse of the changing times and eventually become the mainstream of popular culture. Chinese marriage and matchmaking activities also become popular with the popularity of blind dating programs. Instead of private activities, private activities become a hot topic for the whole society to participate in the discussion. As a media consumption landscape with very high ratings, "if you are the one" is a complex and polysemous mass cultural text. On the one hand, it follows the changes in social reality, rapidly produces the topic of the times, and endows entertainment with deep expression and cultural significance. Let young people "say what they want" and pass on the liberal spirit of democracy, which rapidly deconstructs the traditional values of love and marriage and morality, while, on the other hand, worshipping the values of money and hedonism, High-rise middle-class values and views of love and marriage are also naked in front of the audience. This paper regards the dating program "if you are the one" as an independent text structure, and uses the semiotics theory of Maurice, Roland Bart and others to analyze the text structure and meaning of "if you are the one". At the same time, the author uses Frankfurt School's critical theory of popular culture, Stuart Hall and Fiske's theory of cultural research to analyze the production and operation of "if you are the one" and the various means of interpretation of the audience, etc. Finally, it is concluded that the depth model of "if you are the one" has a positive side. From the form of the program to the content of the program, it has an advantage over similar programs. On the other hand, there are also limitations. The matchmaking program should reduce the elements of the show and express its true feelings. While delivering positive energy, it really contributes to the life of most single young people. Only in this way can they remain invincible for a long time.
【学位授予单位】：哈尔滨师范大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：G222
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