中美画廊业比较研究

发布时间：2018-03-19 23:31

本文选题：画廊业　切入点：比较研究　出处：《鲁迅美术学院》2013年硕士论文　论文类型：学位论文

【摘要】：画廊作为艺术品交易的一级市场，对艺术品市场的正常发展起着重要的稳定作用。与国外画廊业相比，我国画廊业目前的整体发展水平还处在初级阶段，甚至可以说真正意义上的画廊还没有。导致这种情况一是画廊经营者在经营画廊上缺少一种长远、正确的理念。很多本土画廊大都急功近利；二是缺少画廊机制。就国外画廊而言，无论是画廊机制、还是博物馆机制、乃至国家政策层面，都有一套非常良性的运作机制。由于中国画廊普遍缺乏符合市场经济的运作模式，大多又急功近利，所以信誉程度低、经营能力弱、市场掌控差，总体实力薄弱，从而使当代中国艺术品市场也无法迈入良性发展的轨道。可见，规范和完善我国画廊业经营已经成为实际需要。本文通过中美画廊业之间的比较，总结归纳出美国画廊业发达的原因，映射出中国画廊业存在的问题，从而得出发展中国画廊业的对策和建议。本文以研究中国画廊业的现状作为切入点分别概述画廊的基本涵义，包括画廊的概念、种类以及画廊在艺术品市场中的作用；中国画廊业的历史回顾包括早期的中国式画廊、中国传统画廊的分类；中国画廊业的经营现状分析，包括中国画廊的分类和中国画廊业经营面临的问题。论文的第二章节为中美画廊业比较，主要从中美画廊业发展的基本现状比较和通过对美国画廊业发达原因解析，映射出中国画廊业存在的问题这两大方面加以论述。第一部分中美画廊业发展的基本现状比较分别从规模及分布、基本构成比较等几方面加以比较。第二部分通过对美国画廊业发达原因解析，映射出中国画廊业存在的问题包括，中国画廊业主要缺乏统一的监管和制度，，中国画廊业未形成区域化的画廊格局和规模，画廊同拍卖行关系错位，画廊与艺术家关系权责不清，部分画廊在经营上缺乏诚信等问题。论文的第三章节针对第二章的问题提出了发展中国画廊业的对策和建议，其中包括，完善画廊代理制、引导画廊艺术品档案建设、在区隔基础上形成产业链，争取政府的规范和支持，加强画廊之间的协作关系，壮大行业力量，加强画廊队伍的自身建设等。
[Abstract]:As a primary market for art trade, galleries play an important role in stabilizing the normal development of the art market. Compared with the foreign gallery industry, the overall development level of the art gallery industry in China is still in its infancy. It can even be said that the true meaning of the gallery has not yet. The first reason is that the gallery manager lacks a long-term and correct idea in the operation of the gallery. Many local galleries are eager for quick success and instant profit. Second, there is a lack of gallery mechanisms. As far as foreign galleries are concerned, whether they are gallery mechanisms, museum mechanisms, or even national policies, Both have a very benign operating mechanism. Because Chinese galleries generally lack the operation model that conforms to the market economy, and most of them are eager for quick success and instant benefit, so they have a low level of credibility, weak management ability, poor market control, and weak overall strength. So that the contemporary Chinese art market can not enter the track of benign development. It can be seen that the regulation and improvement of China's gallery industry management has become a practical need. This article through the comparison between China and the United States gallery industry, The reasons for the development of American galleries industry are summarized, and the problems existing in Chinese galleries industry are mapped out, and the countermeasures and suggestions for the development of Chinese galleries industry are obtained. This paper summarizes the basic meaning of galleries by studying the present situation of China's gallery industry, including the concept, types and role of galleries in the art market, the historical review of China's galleries industry includes the early Chinese galleries, The classification of Chinese traditional galleries, the analysis of the present situation of China's galleries industry, including the classification of Chinese galleries and the problems faced by the Chinese galleries industry. Mainly from the basic status quo of the development of the galleries industry in China and the United States, and through the analysis of the reasons for the development of the galleries industry in the United States, Mapping out the problems existing in China's gallery industry. The first part compares the basic status quo of the development of Chinese and American galleries from the aspects of scale and distribution. In the second part, by analyzing the reasons for the development of the American gallery industry, we can see that the problems existing in the Chinese gallery industry include the lack of unified regulation and system. The gallery industry in China has not formed a regional gallery structure and scale, the relationship between galleries and auction houses is misplaced, and the relationship between galleries and artists is not clear. The third chapter of the thesis puts forward the countermeasures and suggestions for the development of China's gallery industry in view of the problems in the second chapter, including perfecting the gallery agency system, guiding the gallery art archives construction, and so on. The industrial chain is formed on the basis of division, the government's norm and support is won over, the cooperative relationship among galleries is strengthened, the strength of the industry is strengthened, and the self-construction of the gallery team is strengthened, and so on.
【学位授予单位】：鲁迅美术学院
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：J2-29

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