表演艺术产业中的成本疾病及其缓解路径

发布时间：2018-02-04 17:04

本文关键词： 鲍莫尔文化消费表演艺术行业成本疾病　出处：《东岳论丛》2017年08期 　论文类型：期刊论文

【摘要】：鲍莫尔认为,表演艺术是以劳动力服务为目的和手段的行业,无法享受技术进步带来的益处,而劳动力的支出成本不断地提高,表演艺术行业最终导致成本支出远高于收入,面临成本困境。要缓解成本疾病的困扰,就要转变表演艺术院团的事业性质,面向市场化经营。还要加强内部经营管理,控制成本不断上升的势头。同时还要转变思维,充分利用传媒技术,延伸价值链,更新商业模式,多途径增加收入。根据市场需求,制定灵活的价格策略。针对市场的萎靡状态,增加消费者的收入,提升消费者的文化消费能力。还要改革政府的资助方式,采用灵活方式,激发表演艺术院团的活力。
[Abstract]:Baumer believes that the performing arts are an industry based on labor service, unable to enjoy the benefits of technological progress, and the cost of labor is constantly rising. The performing arts industry ultimately leads to higher cost expenditure than income, facing the dilemma of costs. To alleviate the cost of disease, we must change the nature of the performing arts troupe. Facing market-oriented management, we should strengthen internal management and control the rising cost. At the same time, we should change our thinking, make full use of media technology, extend the value chain and renew the business model. According to the market demand, we should make flexible price strategy, increase the consumers' income, enhance the consumers' cultural consumption ability, and reform the way of government subsidy. Adopt a flexible way to stimulate the vitality of the Academy of Performing Arts.
【作者单位】：山东师范大学文学院;
【基金】：国家社科基金项目“西方文化消费理论研究”(15BZW016)的阶段性成果
【分类号】：J124
【正文快照】： 文化产业以高科技为载体,以创意为核心,具有低能耗、低污染的特点,是绿色的、可持续的产业。与整体经济发展速度相比,文化产业的发展速度要快得多。然而,中国的文化产业发展依然存在不少问题。尤为值得警惕的是,劳动密集型的非生产性文化服务业发展,极有可能导致成本居高不下,

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