微时代背景下传统戏曲的传播初探

发布时间：2018-11-15 13:13

【摘要】：正随着多媒体互联网的快速发展,人类社会进入了微时代。微信、微视频、微游戏等成为日常生活的一部分,各类戏曲越来越多通过这些微平台进行交互传播,拓展了传播的空间,提升了传播的效果,其展现出的多种形式使传播的性质发生了根本性的变革。微时代的网络传播具有声音、图像和文字等综合信息传播能力,能带动受众进行实时有效的沟通,因此对传统戏曲的传播与推广作用较大,对传统戏曲的保护与传承意义重大。
[Abstract]:With the rapid development of multimedia Internet, human society has entered a micro era. WeChat, micro-video, micro-games and so on become a part of daily life, and more kinds of opera through these micro-platforms for interactive communication, expanding the spread of space, improve the spread of the effect, The nature of communication has undergone a fundamental change in its various forms. Micro-era network communication has the ability of comprehensive information communication, such as sound, image and text, which can drive the audience to communicate in real time and effectively. Therefore, it plays a great role in the dissemination and promotion of traditional opera, and is of great significance to the protection and inheritance of traditional opera.
【作者单位】：常州信息职业技术学院;
【基金】：江苏省教育厅2011年度高校哲学社会科学研究项目“基于多媒体网络平台上的非物质文化遗产传播与传承研究”阶段性成果(2011SJD760019)
【分类号】：J805

【参考文献】