基于网络游记的兰州市旅游流时空行为研究

发布时间：2018-03-07 17:00

本文选题：网络游记　切入点：“马蜂窝”网站　出处：《资源开发与市场》2016年10期 　论文类型：期刊论文

【摘要】：随着电子产品的广泛普及和网络技术的快速发展,旅游行为足迹通过各种形式上传至网上已成为一种时尚,游客上传分享的网络游记为研究游客时空行为提供了大量的开放数据资源,而这些数据资源为区域旅游的时空行为研究提供了参考。利用"火车头采集器",收集了外地游客在2013年1月—2015年9月游览兰州市后在"马蜂窝"网站记录下的440篇游记作为论文的基础数据,综合应用社会网络分析方法,对兰州市外地游客旅游流的时空行为特征进行了研究。结果表明,游客滞留时间短,流量"季相"变化明显,旅游热点区域高度集中,游客移动轨迹表现出显著的"轴线—散点"特征。这与兰州市旅游网络结构密切相关:知名度较高的旅游节点占据整个网络的中心位置,中心性高,集聚和辐射能力很强,对其他景点的到访次数影响力较大,并形成了7个小子群,子群内部连接度高,而子群间的联系不紧密,旅游流网络密度低,整体旅游线路较少。因此,旅游流表现出高度的空间偏聚性,"核心—边缘"结构特征明显。
[Abstract]:With the wide spread of electronic products and the rapid development of network technology, it has become a fashion for tourism behavior footprints to be uploaded to the Internet through various forms. The online travel records uploaded and shared by tourists provide a large number of open data resources for the study of tourists' space-time behavior. These data resources provide a reference for the study of spatial and temporal behavior of regional tourism. Using the locomotive collector, we collected 440 recorded by overseas tourists after visiting Lanzhou from January 2013 to September 2015 on the "Horse Honeycomb" website. Travel notes as the basic data for a paper, Based on the social network analysis method, the characteristics of spatial and temporal behavior of tourist flow in Lanzhou are studied. The results show that the tourist retention time is short, the seasonal change of flow is obvious, and the tourist hot spot area is highly concentrated. The travel path of tourists shows a remarkable characteristic of "axis and divergence", which is closely related to the tourism network structure of Lanzhou: the well-known tourist nodes occupy the center of the whole network, have a high centrality, and have a strong ability to gather and radiate. It has a great influence on the number of visits to other scenic spots, and forms 7 sub-groups, which have a high degree of connectivity within the subgroups, but not close links between the subgroups, low density of tourist flow network and less overall travel routes. Tourism flow shows a high degree of spatial convergence, "core-edge" structure is obvious.
【作者单位】：西北师范大学地理与环境科学学院;
【基金】：国家社科基金项目一般项目(编号:14BSH029) 国家自然科学基金项目(编号:41261042)
【分类号】：F592.7

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