冒险性户外运动的限制因素和协商策略研究
发布时间：2018-07-19 20:00
【摘要】：冒险性户外运动(AR)一直被视为勇敢者的游戏,充满危险,结果不可预测。那些爱好者在参与过程中遭遇到什么阻碍?他们又用了哪些策略克服这些阻碍呢?研究采用定性和定量研究相结合的方法,深度访谈了31位AR爱好者,分别得到17个限制因素和14种协商策略。通过问卷调查获得202个样本数据,以探索限制因素和协商策略的理论结构,并分析不同经验水平和性别爱好者在这两个变量上的差异。结果表明,限制因素和协商策略都包含个人、人际和结构3个因素,其理论结构与Jackson、Crowby和Godbey(1991)所提出的等级模型一致,但是,两者在因素的重要性和具体的测量题项上有些差异;经验水平和性别对限制因素和协商策略有不同程度的影响。最后,讨论了AR独特之处、中国文化特点以及我国经济发展阶段。
[Abstract]:Adventure outdoor sport (AR) has long been seen as a game for the brave, full of danger and unpredictable results. What are the obstacles that those enthusiasts encounter in the process of participation? What strategies have they used to overcome these obstacles? Using qualitative and quantitative methods, 31 AR enthusiasts were interviewed in depth, and 17 limiting factors and 14 negotiation strategies were obtained respectively. 202 sample data were obtained by questionnaire to explore the theoretical structure of limiting factors and negotiation strategies, and to analyze the differences between different levels of experience and sex lovers in these two variables. The results show that the limiting factors and negotiation strategies include three factors: personal, interpersonal and structural. The theoretical structure is consistent with the hierarchical model proposed by Jacksonian Crowby and Godbey (1991). However, there are some differences in the importance of factors and specific measurement items between them. The level of experience and gender have different influences on restrictive factors and negotiation strategies. Finally, it discusses the unique features of AR, Chinese cultural characteristics and the stage of our economic development.
【作者单位】： 厦门大学新闻传播学院广告系;恩施州广播影视传媒集团广告有限公司;北京师范大学珠海分校教育学院;
【分类号】：G895
本文编号：2132917
[Abstract]:Adventure outdoor sport (AR) has long been seen as a game for the brave, full of danger and unpredictable results. What are the obstacles that those enthusiasts encounter in the process of participation? What strategies have they used to overcome these obstacles? Using qualitative and quantitative methods, 31 AR enthusiasts were interviewed in depth, and 17 limiting factors and 14 negotiation strategies were obtained respectively. 202 sample data were obtained by questionnaire to explore the theoretical structure of limiting factors and negotiation strategies, and to analyze the differences between different levels of experience and sex lovers in these two variables. The results show that the limiting factors and negotiation strategies include three factors: personal, interpersonal and structural. The theoretical structure is consistent with the hierarchical model proposed by Jacksonian Crowby and Godbey (1991). However, there are some differences in the importance of factors and specific measurement items between them. The level of experience and gender have different influences on restrictive factors and negotiation strategies. Finally, it discusses the unique features of AR, Chinese cultural characteristics and the stage of our economic development.
【作者单位】： 厦门大学新闻传播学院广告系;恩施州广播影视传媒集团广告有限公司;北京师范大学珠海分校教育学院;
【分类号】：G895
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