陕西安康香溪文化欢乐谷开发研究

发布时间：2018-08-03 08:19

【摘要】：随着当今社会的进步，人们对旅游服务业的需求不断增多，主题游乐园作为近几年来发展颇为迅速的一种新兴的主题化游乐景观形式应运而生，成为当今旅游业的重要组成部分，也在中国受到越来越多的青睐，尤其将游乐园与旅游地产相结合的旅游发展形式成为目前旅游业发展的一个新趋势。本文是对于“香溪文化欢乐谷”这一具有民俗文化特色的主题游乐园的开发为研究主线，经过对主题游乐园的相关理论的研究，以及对中国比较成功的主题游乐园的研究，，本文主要对香溪文化欢乐谷开发的进行了以下几方面进行探讨：（1）经过对香溪洞旅游景区的地理位置、客源市场、旅游资源等状况调查，采用SWOT分析其优劣势，总结出其面临的机遇与挑战。（2）香溪文化欢乐谷的开发为中心，以国内外主题游乐园的研究概况开发理论为依据，以香溪文化、安康及陕南地方特色民俗文化资源、自然旅游资源等为基础，对香溪洞游客偏好进行问卷调查，并对调查结果进行分析，借鉴主题乐园成功的开发理论，提出适合香溪文化欢乐谷的开发的文化主题。（3）根据香溪文化谷的开发主题，提出香溪文化谷开发建议，并设计具有当地文化特色的休闲娱乐项目，将香溪文化欢乐谷建设成具有文化特色的集休闲体验游乐于一体的休闲度假游乐园。
[Abstract]:With the development of the society, the demand for tourism service is increasing. Theme park is a new type of themed amusement landscape, which has been developing rapidly in recent years. It has become an important part of the tourism industry, and has been more and more popular in China, especially the tourism development form which combines amusement parks with tourism real estate has become a new trend of tourism development. This paper is about the development of "Xiangxi Cultural Happy Valley", a theme park with folk cultural characteristics, which is the main line of study. Through the study of the relevant theories of the theme park, and the study of the more successful theme park in China, This paper mainly discusses the development of Xiangxi Cultural Happy Valley in the following aspects: (1) after investigating the geographical position, tourist market and tourism resources of Xiangxi Dong tourist area, we use SWOT to analyze its advantages and disadvantages. It summarizes the opportunities and challenges it faces. (2) the development of happy valley of Xiangxi culture is centered on the research and development theory of theme parks at home and abroad, and the folk culture resources of Xiangxi culture, well-being and local characteristics of southern Shaanxi are taken as the basis. Based on the natural tourism resources, this paper makes a questionnaire survey on the tourist preference of Xiangxi Cave, analyzes the results of the survey, and draws lessons from the successful development theory of theme park. According to the development theme of Xiangxi Cultural Valley, the author puts forward some suggestions for the development of Xiangxi Cultural Valley, and designs leisure and entertainment projects with local cultural characteristics. Build Xiangxi Cultural Happy Valley into a recreational amusement park with cultural characteristics.
【学位授予单位】：西北农林科技大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7

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