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亳州市旅游产业发展研究

发布时间:2018-08-30 07:44
【摘要】:经济新常态下,为了保持经济平稳较快增长,需要培育新的消费领域,旅游产业因其市场广阔而备受青睐,逐步成为我国新时期经济发展的重要引擎。目前,从国家层面到地方层面,都将发展旅游产业提到了战略发展的高度,出台了一系列政策。亳州市旅游资源特别丰富,内生市场巨大,具备发展旅游业的良好条件。新形势下,如何充分发挥自身优势,抢抓旅游产业发展机遇,加快旅游产品开发,大力促进旅游产业快速发展,是本文探讨的主要问题。本文共分四章。第一章:在学习查阅有关旅游产业发展文献的基础之上,论述了其研究背景、目的及意义等。对比分析了国内外学者关于旅游产业研究进展,阐述了旅游产业概念和有关理论,明确了论文研究的方法、思路和创新点,指出了存在的不足。第二章:通过实地调研、总结查阅有关资料,掌握亳州市旅游产业发展的第一手资料,综合分析了亳州市旅游产业发展现状,发展的潜力、机遇和挑战。一是对亳州市旅游发展的基础条件进行简要分析,分析了自然地理条件、经济发展条件和旅游资源条件。二是从旅游支柱产业地位和五项旅游指标变化着手,纵向对比分析亳州近年来取得的主要成就。三是从旅游企业、旅行社、交通基础设施、景区景点建设、旅游服务设施建设、餐饮设施建设、住宿设施建设、旅游购物和商品开发等方面多角度分析了亳州旅游产业发展要素。四是从国家、安徽省和亳州市三个不同层面纵向分析了亳州旅游产业发展面临的政策机遇,分析了中原经济区和中医药健康旅游带来的特有机遇。五是选取亳州市主要旅游资源、旅游业发展五项指标为切入点,将亳州市与国内相同旅游资源地市、皖北五个地市和旅游发展五项指标排名前五的安徽旅游强市进行竞争性分析。第三章:综合前两章的分析,结合亳州实际和自身工作情况,提出了亳州市旅游产业发展存在的主要问题,主要是旅游产品开发品质不高、旅游配套功能不够完善、旅游产业发展竞争力弱和旅游产业发展规模偏小等四个主要问题。第四章:在前三章的基础之上,结合平时工作实际的思考和积累,从优化旅游产品供给、加快旅游公共服务建设、打造旅游产业核心竞争力和依托优势资源培育壮大旅游产业等四个方面提出亳州市旅游产业发展的对策。
[Abstract]:Under the new normal state of economy, in order to maintain the steady and fast growth of economy, it is necessary to cultivate a new field of consumption. The tourism industry is favored because of its broad market, and has gradually become an important engine of economic development in the new period of our country. At present, from the national level to the local level, the development of tourism industry to the height of strategic development, issued a series of policies. Bozhou tourism resources are particularly rich, the endogenous market is huge, with good conditions for the development of tourism. Under the new situation, how to give full play to its own advantages, seize the opportunity of the development of tourism industry, speed up the development of tourism products, and vigorously promote the rapid development of tourism industry are the main problems discussed in this paper. This paper is divided into four chapters. The first chapter discusses the background, purpose and significance of tourism industry development. This paper compares and analyzes the research progress of domestic and foreign scholars on tourism industry, expounds the concept and theory of tourism industry, clarifies the research methods, ideas and innovations of the paper, and points out the shortcomings. The second chapter: through the field investigation, summarizes and consults the related data, grasps the Bozhou tourism industry development first hand information, synthetically analyzes the Bozhou tourism industry development present situation, the development potential, the opportunity and the challenge. The first is a brief analysis of the basic conditions of tourism development in Bozhou City, including natural geographical conditions, economic development conditions and tourist resources conditions. Secondly, the main achievements of Bozhou in recent years are compared and analyzed from the position of tourism pillar industry and the change of five tourism indicators. Third, from tourism enterprises, travel agencies, transportation infrastructure, scenic spots construction, tourism service facilities construction, catering facilities construction, accommodation facilities construction, Tourism shopping and commodity development and other aspects of the analysis of Bozhou tourism industry development elements. Fourth, from three different levels of the country, Anhui Province and Bozhou City longitudinal analysis of Bozhou tourism industry development policy opportunities, analysis of the Central Plains Economic Zone and traditional Chinese medicine health tourism unique opportunities. Fifth, select the main tourism resources of Bozhou City and five indicators of tourism development as the starting point, and place Bozhou City with the same tourism resources in China. Five prefectures and five indexes of tourism development in northern Anhui province were analyzed competitively. The third chapter: synthesizes the first two chapters' analysis, unifies Bozhou actual and own work situation, has proposed the Bozhou tourism industry development existence main question, mainly is the tourism product development quality is not high, the tourism auxiliary function is not perfect. There are four main problems: weak competitiveness of tourism industry and small scale of tourism industry development. Chapter IV: on the basis of the first three chapters, combining with the practical thinking and accumulation of ordinary work, from optimizing the supply of tourism products and speeding up the construction of tourism public services, This paper puts forward the countermeasures of tourism industry development in Bozhou City from four aspects: to build the core competitiveness of tourism industry and to cultivate and strengthen tourism industry based on superior resources.
【学位授予单位】:安徽大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:F592.7

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