新媒体与中国共产党的群众工作研究

发布时间：2018-05-16 04:42

本文选题：新媒体 + 中国共产党　；参考：《曲阜师范大学》2013年硕士论文

【摘要】：中国共产党的群众工作是党的建设的重要内容，它不仅是无产阶级政党本质和宗旨的体现，而且是新媒体背景下，巩固党的执政地位、完成党的历史使命的要求。中国共产党成立九十年多年，在革命、建设和改革不同历史时期的奋斗中，丰富发展了马克思主义群众观，始终坚持马克思主义群众立场，，坚持党的群众路线与群众观点，实践全心全意为人民服务的宗旨，赢得了广大人民群众的信任与支持。大众传媒是信息传播的主要渠道，是党宣传群众、组织群众、团结群众、服务群众的平台。中国共产党非常重视大众传媒在群众工作中的作用，并积极探索运用报纸、广播、电视等传统媒体加强和改进群众工作。随着互联网、手机等新媒体的迅猛发展，新媒体也日益成为党加强和改进群众工作的平台。从政治学视角看，新媒体的日常工作就是群众工作，党政机构运用新媒体发布信息，人民群众通过新媒体获取信息、表达意见，同时借助新媒体实现党群之间直接、平等的沟通。新媒体以先进的信息网络技术为依托，具有传统媒体无法比拟的传播特点，为党创新群众工作模式、畅通党群沟通渠道、加强群众监督创造了条件，使群众工作的内容不断丰富发展。同时，新媒体的出现，也改变了传统的媒体格局，冲击着人们的思想和行为，使党的群众工作的传统方法、党的舆论引导能力面临前所未有的挑战，广大党员干部运用新媒体开展群众工作的能力也经受着各种考验。在党的日常工作中，广大党员干部都非常重视新媒体的作用，积极探索运用新媒体开展群众工作的方式方法，丰富群众工作内容，并取得了良好效果。但是，实践过程中，一些党员干部还不能适应新媒体发展的趋势，缺乏运用新媒体开展群众工作的能力。由于使用、管理新媒体的制度缺失，群众在运用新媒体的时候行为受到的约束比较少，导致虚假信息、不良信息繁多，公民个人隐私权经常受到侵犯。新媒体的发展还缺少必要的技术支撑，这些问题都严重制约着党运用新媒体开展群众工作的进行，如何正确对待、使用、管理新媒体成为党面临的一项重要课题。为了能更好地运用新媒体开展群众工作，根据党的宣传工作的管理精神，广大党员干部在运用新媒体开展群众工作时，要学会善待新媒体、善用新媒体、善管新媒体，从思想观念、使用能力和管理层面找出解决问题的办法，保障党成功运用新媒体加强和改进群众工作。
[Abstract]:The mass work of the Communist Party of China is the important content of the party construction. It is not only the embodiment of the essence and purpose of the proletarian party, but also the requirement of consolidating the ruling position of the party and completing the historical mission of the party under the new media background. More than ninety years after the founding of the Communist Party of China, during the struggle of revolution, construction and reform in different historical periods, the CPC has enriched and developed the Marxist view of the masses, always adhered to the Marxist mass stand, and adhered to the party's mass line and views. The purpose of serving the people wholeheartedly has won the trust and support of the broad masses of the people. Mass media is the main channel of information dissemination and the platform for the Party to propagate the masses, organize the masses, unite the masses and serve the masses. The Communist Party of China attaches great importance to the role of mass media in mass work, and actively explores the use of newspapers, radio, television and other traditional media to strengthen and improve mass work. With the rapid development of Internet, mobile phone and other new media, the new media has become the platform for the Party to strengthen and improve the mass work. From the perspective of political science, the daily work of the new media is mass work. The party and government organizations use the new media to publish information, and the people obtain information and express their opinions through the new media. At the same time, they use the new media to realize the direct relationship between the party and the masses. Equal communication. Relying on advanced information network technology, the new media has the characteristics of communication which cannot be compared with the traditional media. It has created conditions for the Party to innovate the mass work model, open up the communication channels between the party and the masses, and strengthen mass supervision. The contents of mass work will continue to enrich and develop. At the same time, the emergence of new media has also changed the pattern of traditional media, impinged on people's thinking and behavior, and made the traditional methods of mass work of the Party, and the Party's ability to guide public opinion face unprecedented challenges. The ability of the broad masses of party members and cadres to use new media to carry out mass work is also withstanding various tests. In the daily work of the Party, the broad masses of party members and cadres attach great importance to the role of new media, actively explore the ways and methods of using new media to carry out mass work, enrich the contents of mass work, and obtain good results. However, in the process of practice, some Party members and cadres are unable to adapt to the development trend of new media and lack the ability to use new media to carry out mass work. Because of the lack of the system of managing the new media, the behavior of the masses in the use of the new media is less, resulting in false information, various bad information, and citizens' personal privacy is often violated. The development of new media is still lack of necessary technical support, these problems have seriously restricted the party to use new media to carry out mass work, how to correctly treat, use and manage new media has become an important subject facing the party. In order to make better use of the new media to carry out mass work, and in accordance with the management spirit of the Party's propaganda work, the vast number of party members and cadres should learn to treat the new media well, make good use of the new media, and be good at managing the new media when using the new media to carry out mass work. In order to ensure the Party's successful use of new media to strengthen and improve the mass work, we should find out the solutions to the problems from the aspects of ideology, ability of use and management.
【学位授予单位】：曲阜师范大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：D252

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