产业融合视野下尤溪联合梯田文化旅游开发研究

发布时间：2018-04-09 19:59

本文选题：尤溪联合梯田　切入点：文化旅游　出处：《福建农林大学》2017年硕士论文

【摘要】：随着时代的发展,人们开始注重精神的需求,文化的挖掘以及旅游的开发成为了越来越多人关注的热点。被誉为中国五大魅力梯田之一的尤溪联合梯田,自宋朝以来,联合乡的村民为了生存,在险峻的金鸡山中开垦出足以养活他们农田,从而形成神奇壮丽的梯田景观。随着尤溪县委县政府"我家在景区"口号的提出,尤溪联合梯田景观日益被人们挖掘出来,并被人们接受。特别是近年来随着摄影爱好者大军的加入,各种摄影获奖相片的展出,吸引了大众的眼球,国内外游客纷涌而至,从而掀起了一股"梯田旅游"。但由于缺乏文化内涵的挖掘,目前,这种旅游基本上是走马观花式,难以留住旅客进行深度游。本文从尤溪联合梯田文化和旅游产业融合角度,对梯田文化与旅游融合进行探索,以期对梯田旅游纵深发展能起一个抛砖引玉的作用。本文以产业融合理论、体验经济理论以及RMP理论作为本文的理论支撑,主要研究了尤溪联合梯田文化与旅游融合的基础、相关的机理、以及融合模式;并对尤溪联合梯田所在的联合乡进行了多次实地考察,发放游客结构和专家视野下梯田各种价值调查问卷,从而形成对联合梯田资源价值的综合评价,并对梯田旅游的发展现状前景展开分析,探索尤溪联合梯田文化与旅游融合模式及其实践应用。本论文研究结论为:(1)尤溪联合梯田文化与旅游产业具有很强的产业关联性,这是二者能够进行产业融合的基础;梯田旅游中对经济效益的追求、游客的个性化和体验性旅游需求、政府强力打造"我家在景区,荷锄登云梯"的投入性支持和企业竞合等外在拉力,构成了梯田文化与尤溪联合梯田旅游融合发展的动力。(2)根据评价体系划分标准将尤溪联合梯田文化旅游资源的划分为尤溪联合梯田文化资源、尤溪联合梯田市场开发前景以及尤溪联合梯田环境条件三大部分。(3)根据产业融合理论,结合尤溪联合梯田文化自身的特点,同时借鉴国内梯田产业的发展,认为渗透型、重组型、延伸型三种融合模式都适用于尤溪联合梯田与文化旅游融合的开发,通过对历史文化的挖掘、朱子文化和农耕文化的延伸、世遗旅游品牌打造等方式,打造具有个性化尤溪联合梯田休闲体验的精品游线,引导消费者在休闲的体验中放松身心,增长农耕文化知识,充分享受大自然馈赠。并从构筑梯田旅游服务环境、世遗的保护和传承、部门协作和管理、宣传与推介这四大方面来构建梯田文化旅游开发的保障体系。
[Abstract]:With the development of the times, people begin to pay attention to the needs of the spirit, cultural mining and tourism development has become the focus of more and more people.Youxi United terrace, known as one of China's five charismatic terraces, has been cultivated in the steep Jinji Mountain since the Song Dynasty by villagers of the United Township to survive, thus forming a magnificent terrace landscape.With the slogan "my family is in the scenic spot" of the county government of Youxi County Party Committee, the landscape of Uxi United terrace has been excavated and accepted by people day by day.Especially in recent years, with the entry of the great army of photographers, the exhibition of various photography award-winning photos has attracted the attention of the masses, and tourists from home and abroad have poured in, thus setting off a "terrace tour".However, due to the lack of cultural connotations, at present, this kind of tourism is basically a carelessness, and it is difficult to retain tourists for deep travel.This paper probes into the integration of terrace culture and tourism industry from the angle of Youxi United terrace culture and tourism industry in order to play an important role in the further development of terrace tourism.Based on the theory of industry convergence, experience economy and RMP theory, this paper mainly studies the foundation, the related mechanism and the fusion mode of the Uxi United terrace culture and tourism.At the same time, many field visits have been made to the United township where the United terraced fields of Youxi are located, and various questionnaires on the value of terraces under the tourist structure and view of experts have been issued, thus forming a comprehensive evaluation of the value of the resources of the joint terraced fields.The present situation and prospect of terrace tourism are analyzed, and the fusion mode and practical application of Uxi United terrace culture and tourism are explored.The conclusion of this paper is: (1) Youxi United terrace culture has strong industrial relationship with tourism industry, which is the basis of industrial convergence, the pursuit of economic benefits in terraced tourism,The tourists' individualized and experiential tourism needs, the government strongly created "my home in the scenic area, hoes on the ladder" input support and corporate competition and other external pull,It constitutes the motive force of the integration and development of terrace culture and Youxi joint terrace tourism. According to the evaluation system, the tourism resources of Youxi joint terrace are divided into Youxi joint terrace cultural resources.According to the theory of industrial integration, combining with the characteristics of Youxi United terrace culture, and drawing lessons from the development of domestic terrace industry, we think that the permeation type.The three fusion models of recombination and extension are suitable for the development of the integration of Youxi terrace and cultural tourism, through the excavation of history and culture, the extension of Zhuzi culture and farming culture, the creation of world heritage tourism brand, etc.To create a personalized Youxi United terrace leisure experience tour line, guide consumers to relax in the leisure experience, increase the knowledge of farming culture, fully enjoy the gift of nature.And from the construction terrace tourism service environment, the world legacy protection and the inheritance, the department cooperation and the management, the propaganda and the promotion these four aspects constructs the terrace cultural tourism development safeguard system.
【学位授予单位】：福建农林大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F592.7

【参考文献】