当前中国油画市场化对油画创作的影响
发布时间：2018-12-17 07:47
【摘要】： 本文主要是对当今社会经济化大环境下的油画艺术市场化现象以及市场中油画的整体面貌和市场化对油画的创作影响作讨论研究的一篇文章。本文从概括论述油画市场的形成引入到市场形成对油画创作的社会影响:“画家村”的形成扩大使画家以集体的姿态应对社会应对市场等社会行为和商业行为;“艺术区”的完善和增多使油画更加处在了比较完整的艺术生产链中,利于资源共享;画博会的召开目的就是为了便于艺术商业化;油画画廊街的建立也是为了油画能有固定的交易平台。所有这些紧跟油画市场而形成的交易空间,不只是利于油画艺术的繁荣发展,更有利于油画的商业化,促进了油画艺术市场化。通过2003年7月油画《赶火车》嘉德春拍创21世纪初最高记录引发的市场热潮后的一系列确切的油画拍卖数字,证实了“油画艺术市场化”时代的已经来临。 根据拍卖公司的油画拍卖情况显示出油画在市场中的整体面貌:写实油画和当代油画分占两极。写实油画在市场中的表现有力的说明了它良好的发展前景,直接否定了写实消亡论的传言;当代油画从边缘的萌芽到今天的影响强大,市场早期的商业行为早就渗入其中,今天的市场高价说明了它已经充分独立,独树一帜。这一部分内容论证了写实油画持续发展,当代油画独立走强这一观点。 市场是把双刃剑,油画市场化对油画创作产生了双面效应。有利的一面促进了油画创作的发展,利于发掘油画表现的潜力,增进了油画交流,加强了油画当代性。不利的一面显示在:油画创作唯市场是从,市场需要成了创作的标准和风向标。油画艺术本身的高品质追求被市场所湮没。提出了“泛当代艺术”现象严重这一观点。 本文通过油画在市场中的反映和市场对创作的影响的论述,提示人们在市场化的今天,只有摆正自己的创作心态,避免市场的不利影响,才能本着追求艺术本质的精神去创作。也才能创作出好的作品。
[Abstract]:This paper is mainly to discuss and study the marketization of oil painting art in the economic environment of today's society, the overall appearance of oil painting in the market and the influence of the market on the creation of oil painting. This paper discusses the social influence of the formation of the oil painting market to the formation of the market on the oil painting creation: the formation and expansion of the "painting village" makes the artists respond to social and commercial behaviors such as the social response to the market with a collective attitude; The perfection and increase of "Art District" make oil painting more in the more complete artistic production chain, which is conducive to the sharing of resources, the purpose of the Art Fair is to facilitate the commercialization of art. Oil painting Gallery Street is also established for oil painting to have a fixed trading platform. All these close to the oil market and the formation of trading space, not only conducive to the prosperity and development of oil painting art, but also conducive to the commercialization of oil painting, promote the marketization of oil painting art. Through a series of exact oil painting auction figures after July 2003 oil painting "catching the train", which was the highest record in the 21st century, it was proved that the era of "oil painting art marketization" had come. According to the auction of the auction company oil painting shows the overall face of the market: realistic oil painting and contemporary oil painting are divided into two poles. The performance of realistic oil painting in the market has a strong explanation of its good development prospects, directly denied the theory of realistic demise rumors; Contemporary oil painting from the edge of the germination to today's strong influence, early market business behavior has infiltrated into it, today's high prices show that it has been fully independent, unique. This part demonstrates the sustainable development of realistic oil painting and the independent strengthening of contemporary oil painting. Market is a double-edged sword, oil painting marketization of oil painting creation produced a double-sided effect. The favorable side promotes the development of oil painting creation, helps to explore the potential of oil painting performance, enhances oil painting communication, and strengthens the contemporary nature of oil painting. The negative side shows that oil painting creation is only from the market, the market demand has become the creation standard and vane. The high-quality pursuit of oil painting itself is lost by the market. This paper puts forward the viewpoint that the phenomenon of pan-contemporary art is serious. This article through the oil painting in the market reflection and the market to the creation influence elaboration, pointed out that people in the market-oriented today, only straightens their own creation mentality, avoids the market adverse influence, can pursue the artistic essence spirit to create. It is also possible to create good works.
【学位授予单位】：重庆大学
【学位级别】：硕士
【学位授予年份】：2008
【分类号】：J124;J213
本文编号：2383914
[Abstract]:This paper is mainly to discuss and study the marketization of oil painting art in the economic environment of today's society, the overall appearance of oil painting in the market and the influence of the market on the creation of oil painting. This paper discusses the social influence of the formation of the oil painting market to the formation of the market on the oil painting creation: the formation and expansion of the "painting village" makes the artists respond to social and commercial behaviors such as the social response to the market with a collective attitude; The perfection and increase of "Art District" make oil painting more in the more complete artistic production chain, which is conducive to the sharing of resources, the purpose of the Art Fair is to facilitate the commercialization of art. Oil painting Gallery Street is also established for oil painting to have a fixed trading platform. All these close to the oil market and the formation of trading space, not only conducive to the prosperity and development of oil painting art, but also conducive to the commercialization of oil painting, promote the marketization of oil painting art. Through a series of exact oil painting auction figures after July 2003 oil painting "catching the train", which was the highest record in the 21st century, it was proved that the era of "oil painting art marketization" had come. According to the auction of the auction company oil painting shows the overall face of the market: realistic oil painting and contemporary oil painting are divided into two poles. The performance of realistic oil painting in the market has a strong explanation of its good development prospects, directly denied the theory of realistic demise rumors; Contemporary oil painting from the edge of the germination to today's strong influence, early market business behavior has infiltrated into it, today's high prices show that it has been fully independent, unique. This part demonstrates the sustainable development of realistic oil painting and the independent strengthening of contemporary oil painting. Market is a double-edged sword, oil painting marketization of oil painting creation produced a double-sided effect. The favorable side promotes the development of oil painting creation, helps to explore the potential of oil painting performance, enhances oil painting communication, and strengthens the contemporary nature of oil painting. The negative side shows that oil painting creation is only from the market, the market demand has become the creation standard and vane. The high-quality pursuit of oil painting itself is lost by the market. This paper puts forward the viewpoint that the phenomenon of pan-contemporary art is serious. This article through the oil painting in the market reflection and the market to the creation influence elaboration, pointed out that people in the market-oriented today, only straightens their own creation mentality, avoids the market adverse influence, can pursue the artistic essence spirit to create. It is also possible to create good works.
【学位授予单位】：重庆大学
【学位级别】：硕士
【学位授予年份】：2008
【分类号】：J124;J213
【引证文献】
相关硕士学位论文 前2条
1 桑田;从当代艺术市场现状看画廊的美术史观[D];汕头大学;2011年
2 刘航;当代中国油画创作与市场运作研究[D];西安美术学院;2012年
，本文编号：2383914
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