论网络流行语的符号像似性

发布时间：2018-02-08 12:02

本文关键词： 网络流行语符号任意性符号像似性诗性　出处：《南昌大学学报(人文社会科学版)》2017年02期 　论文类型：期刊论文

【摘要】：网络流行语作为一种重要的网络文化现象,本质上属于符号表意问题,其表意机制源于符号的任意性和像似性。在符号表意中,任意性和像似性具有互补性,前者保证符号的差异性和多元性,后者保证符号的创造力和想象力。由符号的表意机制推至社会文化范畴,一个理想的社会文化需要符号任意性和像似性保持恰当的平衡,才能显现出充分的诗性。而网络流行语作为一种符号表意问题,其符号像似性有余,任意性不足,并且其符号像似性也主要是基于图像式像似和图表式像似,这两种像似机制使得网络流行语难以突破系统的制约,仅仅表现出一种文本诗性。
[Abstract]:As an important phenomenon of network culture, network buzzwords belong to the problem of symbolic ideographic meaning in essence. The mechanism of its ideographic meaning originates from the arbitrariness and iconicity of symbol. In the symbolic meaning, arbitrariness and iconicity are complementary. The former guarantees the diversity and diversity of symbols, while the latter guarantees the creativity and imagination of symbols. From the symbolic ideographic mechanism to the category of social culture, an ideal social culture needs the proper balance between arbitrariness and iconicity. As a problem of symbolic representation, the symbol iconicity is more than arbitrary, and its symbol iconicity is mainly based on image iconicity and graphic iconicity. These two iconicity mechanisms make it difficult for network catchwords to break through the constraints of the system and only show a poetic nature of the text.
【作者单位】：燕山大学文法学院;
【分类号】：G206.3

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